The TV streaming provider Zattoo is launching its first own FAST channel. The “Free Ad-Supported Streaming-TV” offer is called “Netzkino” and shows films of various genres.
In the competition for users, streaming providers are forced to continuously expand their offerings. In order to keep up in this race, the TV streaming provider Zattoo is now expanding its portfolio with its own channel “Netzkino”. This is a FAST channel, a free ad-supported streaming TV offering that focuses on feature films, the company says.
So far, Zattoo has operated various FAST channels with partners. According to the company, these include Wedo Movies, Wedo Big Stories and Beauty TV. Netzkino is the company’s first fast channel. Zattoo is thus expanding its range of -financed premium content. Netzkino shows feature films from the romance, comedy, action, thriller and horror genres.
The TV streaming provider uses content from the provider Netzkino, which belongs to Plaion Pictures, for the new offer. The provider supplements its on-demand area with more than 20 new titles every month. Zattoo is responsible for the programming of its own FAST channel and places between the content or during a running show. Zattoo also takes care of the marketing itself, using its own dynamic ad substitution technology. The company writes that this allows to be played out for specific target groups.
Zattoo users can find the new channel in their channel overview. The offer is now available to all subscribers and users of the -financed free model in Germany, Austria and Switzerland. The company wants to continue to focus on expanding the FAST channels in 2023 and is planning to integrate around 30 additional channels into its own programming.
Last year, Zattoo already improved its Zattoo Plus offering with new pay-TV channels. Here you can read more regarding it.