the creators are here Vanguard in creating content on Pinterest that inspires people to create a life they want. Today the platform announces a global partnership with Headspace pioneer of its kind, offering a series of tools to manage stress, increase positivity, improve sleep and much more. The partnership will invite tons of eligible creators to receive a free 6-month subscription to Headspace in 20 countries around the world, including Germany, Brazil, the US, and Japan. Pinterest is the first and only platform technology in provide such an offer.
The goal of the effort is to support creators to stay in balance and integrate wellness practices into their everyday lives through Headspace’s library of world-class mindfulness content with guided meditations, eye-open activities (such as walking and mindful running), breathing and relaxation exercises, music for concentration, sleep content and much more.
To be eligible for the Headspace* offer, creators must meet the following requirements:
Be located in one of the following countries: Argentina, Australia, Austria, Brazil, Canada, Chile, Colombia, France, Germany, India, Indonesia, Italy, Japan, Mexico, Peru, Spain, Sweden, Switzerland, United Kingdom, United States.
Have published 3 or more Pins each month in the last 3 months
Have 20 published Pins that users have saved in the last 30 days
Post original content consistent with our Community Guidelines.
“It’s no secret that on the internet, creators often experience the exhaustion of creation rather than the thrill of it. We are trying to create a better space for creators on Pinterest, and as an industry, we believe there is an opportunity to prioritize inspirational content by giving importance to creators who generate inspiration. That is why we partnered with Headspace, a global leader in mindfulness and meditation, as the perfect partner with common ideas for this unique offering.” – Malik Ducard, Chief Content Officer, Pinterest
In 28 studies published in some of the leading peer-reviewed mindfulness journals, Headspace has been shown to have favorable intervention outcomes, including reduced stress, better concentration, decreased level of aggression, reduced exhaustion, and improved degree of alertness. Satisfaction with life. Specifically, studies have shown that four Headspace sessions reduce burnout by 14% and ten days of Headspace decrease stress by 14% and increase positivity by 16%.
“We found that more than ever before, consumers widely recognize the importance of protecting their emotional and mental well-being in this complex world where we often deal with multiple stressors at once,” said Morgan Selzer, director of content and studies. from Headspace. “For those who don’t know where to start, Headspace is a great resource for dealing with life’s stressors in the moment, as well as offering preventative measures. Our collaboration with Pinterest aims to provide creators with simple and engaging tools that can fit seamlessly into their everyday lives, and help them feel better.”
At Pinterest, we deliberately design inspiration so that users are drawn to our positive corner of the internet. We have a history of delivering industry-first policies like banning weight-loss ads, creating wellness-first products (like Compassionate Search), and offering programs for creators (like the Creators Fund). Our goal is that creators, people with inspiring ideas, finally choose a place that allows them to grow. We are proud of this new partnership with Headspace as we continue our mission to create a globally inclusive platform.
*To redeem the Headspace offer, creators must use their Pinterest email. Offer redeemable until September 30, 2023. Subscriptions are limited. Available while supplies last. Non-transferable offer.