With mobile money, Monoprix Tunisia aims to capture new customers – Jeune Afrique

“Monoprix’s decision is very courageous and even revolutionary for the sector”, welcomes Mehdi Hajji, managing director of the Wafacash payment institution (Attijariwafa Bank group). At the extraordinary general meeting of January 31, the supermarket, co-leader in the sector with Magasin général, decided to become a agent of payment.

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Mobile money: Africa increasingly whets the appetite of investors

In other words, at each checkout of its 87 sales sites, Monoprix Tunisia customers, who have an electronic wallet (e-wallet) in one of the four payment establishments recognized,

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