The advantages are many and the disadvantages are few. That’s why clear aligners are revolutionizing the orthodontic industry. First: they offer great comfort, since you don’t even realize you’re wearing them. Second: they fit like a second skin; yes, they must be removed to eat. And third: being removable, you can continue with your usual lifestyle and daily routine; from doing all kinds of activities without fear of injury to eating any type of food. A fact that with brackets It is unthinkable, since there are foods considered prohibited that can damage the metal device or are uncomfortable to eat.
Another fundamental advantage of invisible orthodontics is that it allows you to continue taking care of the hygiene of your teeth in depth, both with brushing and flossing, something that is very complicated with brackets. And there is more: this type of treatment is effective.
Most invisible orthodontic treatment can be managed from the comfort of home.
If to all this we add an extra benefit, that most of the invisible orthodontic treatment can be managed from the comfort of home, with the entire process supervised by orthodontic specialists through a app, it is more than justified why so many patients end up deciding on invisible orthodontics. Now, are all invisible braces the same? It should not be like that when, in just three years, Impress has managed to lead the invisible orthodontic sector in Europe.
The startup Barcelona is already present in nine countries, where it has 130 clinics. It was founded in 2019, in Barcelona, by a renowned orthodontist, Dr. Khaled Kasem, and the entrepreneurs Diliara and Vladimir Lupenko, with the idea of combining the best of orthodontic tradition with the most innovative technology in the sector. Why has it been so successful?
The Barcelona startup is already present in nine countries, where it has 130 clinics
without intermediaries
Is that because Impress is an expert in invisible orthodontics and for now it only performs this type of services. In this way, all its resources and work are focused on improving the smiles of its patients with a medical treatment that improves physical appearance, so that the patient gains security and self-confidence. Only Impress offers a 360º orthodontic service.
It will also be because, not only does it produce the aligners (in its own digital treatment planning and mass production plant) but it also has its own modern and innovative clinics equipped with the latest technology. In them, their specialized orthodontists put their more than 15 years of experience at your service. In addition, Impress offers 24/7 support through its own app, a 100% satisfaction guarantee and performs some pre-treatments, such as cavities, if necessary.
All of their clinics work the same way and follow identical protocols
Another differentiating aspect is that the startup does not work with intermediaries, so it can ensure the best result. Its orthodontists are their own: a solid medical team made up of 500 professionals. That they have absolute control of the entire process that the patient goes through and, therefore, of the results is a great advantage. And it is, too, because in all its clinics they work in the same way and follow identical protocols. That’s why anyone who starts invisible orthodontic treatment can continue with their normal routine, regardless of their profession or lifestyle. And it is that you can go to any of the almost 60 clinics that Impress has in Europe (Spain, Italy, Portugal or the United Kingdom).
The patient experience in the clinic is also another point that characterizes the company. His dental studies move away from the traditional concept of clinic and he dares with close and warm designs where patients can feel comfortable at all times. To the point that its first flagship clinic, in Barcelona, has been awarded the prestigious Frame Awards architecture award in the Healthcare Center of the Year 2020 category.
Treatments are supervised by Impress specialists, either in person or virtually
face-to-face or virtual
And there is one more differential advantage: Impress offers the possibility of monitoring cases online. The treatments are supervised by their specialists, either in person or virtually. The patient receives a kit with everything they need to carry out their treatment from wherever they want and, thanks to the professional dental app with which the company works, they only have to take a photograph of their mouth, publish the image in the application and wait. to the assessment of the specialist, who will determine whether or not it is time to change the aligners.
With this system, Impress brings the convenience and flexibility of digital, but also its local clinics, so that when needed or preferred, the patient can go there to see specialists in person and get the best of results.
