Who works (and how does it earn) at night on Tik Tok? – La Stampa

Could it be that on Tik Tok there are not only young or very young people or that even the young and very young enjoy the old-fashioned shows, like the fortune tellers who shuffle the cards and talk about the future? In the night of Tik Tok the live, the live videos, are dedicated to the insomniacs and they can be divided into two large categories: tarot and ASMR videos. To find out how to earn money by reading cards, just watch local television at the same time, while it is a little more difficult for beginners to understand ASMR videos, which stands for Autonomous Sensory Meridian Response. The practice born online around 2010 indicates “a state of mental relaxation due to a small touch or tingling on different parts of the body”. They are videos, without any scientific basis, that should help you relax and fight insomnia. So on Tik Tok the tarot cards alternate in nightly live with whispered voices, sighs and the sound of fingers and nails tapping, caressing or scratching the microphone.

What do Anastasia and Maria Giovanna, among the most famous “Asmr artists” and Mrs. Monika who broadcasts on her channel MonikaCartomante, have in common? They are Tik Tok creators, with their live on the first of the month a bank transfer arrives. All live on Tik Tok are paid, even those of the fishermen, but the night is their thing. At first it is difficult to understand how it works and to orient oneself between coins, taps and gifts. But following the instructions of those who do the live and with a minimum of basic knowledge, you can begin to understand why Tik Tok is more like an endless teleshopping than the evolution of a social network.

Tik Tok gives you the chance to activate one of its “monetization programs”. To join the TikTok Creator Marketplace, which connects creators with companies, you need to have at least 10,000 followers and have published a certain number of videos. But for live followers, you only need to have a thousand and it is with live that you earn.

«Video gifts is the most “basic” way of earning, as it allows you to receive money directly from your followers. More precisely, what you will receive will be virtual coins that – at a later time – it will be possible to convert into real money» explains Salvatore Aranzulla’s blogwhich is also a goldmine of information on Tik Tok. To send them, coins are purchased.

Live Gifts are very similar to Video Gifts, except that the requirements are a little less stringent and the virtual rewards are called “diamonds”. And then there are the mancewhich Aranzulla explains «consist of real money transfers, no longer virtual coins or “diamonds”. Furthermore, the creator receives 100% of the amount donated, without any withholdings by TikTok».

Gifts can be stickers depicting roses or the TikTok logo, which cost just a couple of coins, or animations that take up the entire screen and cost up to 45,000 coins. Gifts are in turn converted into Diamonds, which creators can then cash in for real currency. However, the full value of the gift is not transferred to TikTokers, because the platform takes a portion of it. The exact amount is unclear, but a BBC investigation last year found that creators only received 30 percent of the money given. So if you want to know if your girlfriend has a crush or if she will pass her exams, first buy coins directly from TikTok, then buy a gift. A gift, a response. A little heart, a tap with your nails. Then there are the channels for subscribers. Before, you paid your phone bills, now the account is virtual and travels on a social network created in China that is capable of conquering the world. But we are always Cuorcina15 and Leoncino12, who stay awake at night and bet on the future.

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