A prospect with many difficulties is forecasted to come to the real estate market in 2023. “What do businesses do to stand firm in that context?” This is a question that causes many investors and real estate developers to have a headache to find solutions. c
That is not to say that all real estate businesses will face difficulties this year. In contrast, businesses with strong capital, management experience, and ownership of completed and fully legal projects are said to remain “standing”.
The risk is still lurking
As early as the end of 2022, a number of real estate businesses have faced tight capital flows. Some businesses even do not have the capital to continue implementing projects that are entering the completion stage and handing over to customers. Not only in Hanoi and Ho Chi Minh City but also in other provinces and cities, many businesses are starting to enter the phase of “putting even money, collecting change” when the market liquidity suddenly plummeted.
Meanwhile, some businesses are facing legal difficulties when departments are cautious in licensing and approving project documents, thereby making businesses and customers even more impatient and waiting. wait.
According to Mr. Nguyen Manh Ha, Chairman of Landora Company, the upcoming market will be full of difficulties. Risks are always lurking, so it must be from the second half of 2023 that businesses can breathe easily.
“Two years of the epidemic have engulfed all the efforts of businesses, now they are spending their last savings. Only businesses that have completed projects and handed over immediately will still have the opportunity to operate,” Ha said.
From the perspective of management agencies, the government also recognizes the difficulties of real estate businesses. The evidence is that the Prime Minister issued Decision No. 1435/QD-TTg to establish a Working Group to review, urge and guide the removal of difficulties and obstacles for the market and the implementation of real estate projects. real estate for localities and businesses.
Along with that is the Official Dispatch 1164/CD-TTg directing ministries and sectors, requesting the implementation of solutions to remove difficulties for the real estate market and develop stable, healthy and sustainable housing. focus on priority areas contributing to economic recovery and ensuring social security. Previously, at the beginning of December, the State Bank of Vietnam issued a policy to loosen the credit room from 1.5 to 2%. At the end of last week, the State Bank also had a meeting with real estate businesses to find ways to remove difficulties and find ways to pump credit.
However, according to a real estate expert, the above moves of the management agency do not seem to be strong enough to be able to “breathe”, pulling the real estate business stronger in 2023 because of the policy of Now there is also a delay and credit for real estate is still strictly controlled and cautious.
Enterprise overcome difficulties!
In the context of not being very optimistic regarding the market situation, many real estate businesses have quickly found solutions such as tightening spending sources such as reducing personnel, limiting spending… More fortunately, Some businesses with good financial potential have a source of goods for sale, which is forecasted to remain stable.
This is because, the supply in the market is currently quite meager, according to the real estate report in the first quarter of 2023, the economic – financial – real estate research institute Dat Xanh Services (FERI) said, the new supply is new. estimated to decrease by 80% compared to the same period last year. In the context of the project still facing legal problems, investors who have “clean” projects that own products in the real-life segment, fully legal, and attractive support policies will have a competitive advantage. very big picture.
Imperia Smart City developed by MIK GROUP is one of the rare projects in Hanoi that is being completed and will continue to be offered to the market in early 2023.
The owner of a real estate trading floor said that his business before Tet and following Tet is still doing well because fortunately there are still a number of apartments for sale. This real estate floor is currently distributing MIK GROUP’s Imperia Smart City project, which has been handed over to 80% and currently only has a small number of lake view apartments. “At the beginning of the year, the source of goods in Hanoi was quite scarce, so completed projects such as Imperia Smart city received great attention. However, I think this project will be sold out in just a few months, “said the business owner.
As a fully legal project, located in a densely populated residential area, Imperia Grand Plaza Duc Hoa (Long An) is a bright spot of the shophouse market on the outskirts of Ho Chi Minh City in 2023.
In addition to the apartment segment, the liquidity of shophouses or townhouses is also a challenge for potential investors in 2023. However, optimistic experts say that shophouse products are still in fact still there are opportunities if it is planned in vibrant residential areas and has the ability to rent out immediately. For example, the Imperia Grand Plaza Duc Hoa shophouses in the center of Hau Nghia town, Duc Hoa district, Long An province are developed by MIK GROUP.
However, according to FERI, the majority of investors are still observing market changes, continuing to improve their legal status and waiting for the right time to introduce them to customers. A positive point according to FERI is that the primary selling price of apartments in Hanoi and Ho Chi Minh City has increased by an average of 5 – 15% in January 2023, showing that the demand for housing is still very large.
Along with that, legal problems related to real estate are being resolved by the Government, ministries, branches and localities. Thereby, bringing many expectations regarding the recovery of this market in the near future.
