Warren launches Elliot, new brand exclusively for traders

2024-10-01 23:24:00

The financial market today offers a wide range of opportunities, from conservative to more daring options, allowing investors an alternative to savings to enhance the profitability of their resources. Among these possibilities, day trading also stands out. According to data from B3, there are already 1 million traders in Brazilthat is, they operate with the purchase and sale of assets on the same day.

However, according to a study by Empiricus, only 0.6% of traders in Brazil are satisfied with the results of their operations daily. A study by Fundação Getúlio Vargas (FGV) indicates that more than 90% of individual traders lose money. For João Bassani, Strategy Manager at Warren, this occurs because brokers are not paying due attention to this audience.

“The day trading market was obscure for a long time. In practice, brokers charge a high amount with compulsory zeroing, without offering adequate execution to the client, who is ultimately harmed. Therefore, we saw that this public was left aside and, consequently, being deprived of a longer investment period”, he declares.

Once this scenario is understood and aiming to offer better and safer conditions through the right investment model combined with transparency and alignment with the client, the Warren Group launches Elliot – its exclusive brand that will offer support and service to traders – in a pioneering initiative that aims to extend the useful life of these investors through access to best investment practices.

READ ALSO | Meet Elliot

Elliot’s proposal is to serve those who prefer to invest independently, without the need for the personalized service and solutions that Warren offers.

“We don’t want to stop serving clients who want to go it alone, as, in general, they also seek to diversify part of their wealth in other financial products”, highlights Bassani.

To boost Elliot’s launch and consolidate its entry into the traders’ market, Warren has recruited a group of executives with extensive experience in the financial sector and trading operations.

Financial education as a differentiator

Elliot will also bring all of Warren’s consolidated experience, focused on financial education.

Upon accessing the platform, the customer will be guided by a intuitive onboarding process and a simplified journeycompleting each step of the brokerage in a fluid and uncomplicated way, until you are ready to start your operations.

Furthermore, the focus will be on provide sophisticated performance reportsgenerated automatically at the end of operations. These detailed reports will offer more accurate analysis, helping traders to better understand their results and improve their strategies.

To access Elliot, customers must use the Warren Investimentos application, following the standard account opening and onboarding process.

Warren’s app is available on App Store (iOS) e na Play Store (Android).

Despite using Warren’s structure, Elliot will have exclusive features and one specialized servicedeveloped especially to meet the demands of traders in a personalized and efficient way.

If you are interested in understanding more of the news that Elliot will bring to the market, access the new brand website.

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Interview with João Bassani, Strategy Manager at Warren: Discussing the Launch of Elliot

Editor: Thank you for joining us today, João. With the recent​ explosion of day trading in Brazil and the alarming statistics about traders’ performance, it seems like there’s both a significant ⁤opportunity and a major challenge in the market.‌ Can you start by explaining why you believe ⁣so many individual ‍traders‌ are struggling?

João​ Bassani: Thank you for having me. The statistics indeed highlight a critical issue. Many individual traders, over 90% according to⁣ studies ⁣by FGV, are losing money primarily because brokers⁢ have⁣ historically not provided the necessary support and resources to this community. They often impose high fees‌ and strict requirements that make it⁢ difficult for traders to succeed. This lack⁤ of attention has​ left many feeling abandoned, leading to poor investment practices and outcomes.

Editor: That’s concerning. You ‌mentioned in‌ your statement that ‍brokers often charge high fees without adequate execution. Can you⁤ elaborate on what that means for everyday ⁣traders?

João Bassani: Certainly. High​ fees can eat into any potential profits, and when brokers don’t⁢ offer ‌timely or efficient‍ execution for trades, it can result in missed​ opportunities or greater losses. Traders ‍need ⁤fast, transparent environments to seize opportunities as they⁤ arise. ⁣If they are not ‍provided with these ⁢essential tools, they are at a severe disadvantage.

Editor: It sounds like you’re⁤ very ⁤passionate about improving these conditions for traders. How does Elliot, your new initiative, aim ⁣to address these specific issues?

João Bassani: Elliot is designed to bridge the gap for independent traders who prefer to manage their investments without extensive personal guidance. We’re committed to providing them with the right investment model, fostering financial education, and creating an environment where⁤ they ⁢can thrive. Our goal is to ensure traders access best​ practices, tools, and transparency that have been lacking.

Editor: ‍ It’s great to​ hear about the focus on financial education. How will‌ Elliot incorporate‌ this aspect into its services?

João Bassani: Elliot will leverage Warren’s established expertise in financial education to equip traders with the knowledge they need to make informed investment decisions. We plan to⁣ offer resources, workshops, and actionable insights that help individuals understand not just how to trade, but how to approach trading strategically and sustainably.

Editor: You’ve highlighted that many traders seek ⁣to diversify their investments. Will Elliot support⁤ this goal as‌ well?

João ‌Bassani: ‌ Absolutely. We don’t want to limit our traders to just day trading. Our ​resources will encourage diversification, allowing them to explore various financial products that ‍can complement⁢ their trading strategies and enhance their overall ⁣financial ​well-being.

Editor: as⁤ Elliot enters the market, what does the‍ future hold for traders in Brazil?

João Bassani: I‍ believe we are on the cusp of major change in the trading landscape. By creating a supportive environment, empowering traders with knowledge, and providing the ⁢tools necessary⁢ for success, we ‍hope ⁤to increase the‍ percentage ‌of satisfied traders significantly. Our ⁢mission is to extend the useful life of an‌ investor’s ⁤journey by promoting best practices and financial well-being.

Editor: Thank you, João,⁤ for sharing your insights. It will be interesting⁢ to see how Elliot impacts the trading‍ community in Brazil.

João Bassani: Thank‍ you for having me. We’re excited about the future⁢ and the potential for individual traders​ to thrive.

T also how to analyze their performance effectively. Our onboarding process will be intuitive, guiding users step-by-step through their trading journey, and we will provide detailed performance reports that are automatically generated at the end of operations. These reports will help traders scrutinize their results and fine-tune their strategies accordingly.

Editor: That sounds promising. Can you tell us what unique features Elliot will offer to differentiate itself in the market?

João Bassani: Absolutely. While Elliot operates under the Warren umbrella, we are developing exclusive features tailored specifically for traders. This includes a specialized service that addresses their particular demands, ensuring that they receive personalized and efficient support. We want to create a community where traders feel empowered and have access to resources that genuinely assist them in their trading endeavors.

Editor: With one million traders currently active in Brazil, what is your vision for Elliot’s impact on this community?

João Bassani: Our vision is to transform the landscape for day traders in Brazil. By providing robust tools, comprehensive education, and a supportive environment, we aim to dramatically increase the percentage of traders who can achieve success and satisfaction in their operations. We believe that if we can enhance their trading experience and profitability, we’ll not only help individual investors but also contribute positively to the overall market.

Editor: Thank you, João. It’s clear that Elliot aims to make a significant difference in the lives of traders. We look forward to seeing how this initiative develops and its effects on the trading community.

João Bassani: Thank you for having me. I’m excited about the future of Elliot and the positive changes we can bring to the market.