The 2023 edition of the Italian eyewear fair ended on Monday and the results are very positive: it recorded 35,000 visitors (60% more than in 2022). Its organizers even speak of the “beginning of a new era, with figures confirming the leadership of the eyewear show”.
In numbers :
- 80% of visitors came from Europe, and 20% from the rest of the world.
- 53% of total entries were Italian.
- Among the thousand exhibitors present, Italy represents 28%, and abroad 72%.
- Foreign buyers are 51% represented by Europe, 42% by Asia and 7% by the rest of the world.
Giovanni Vitaloni, President of Mido, is very satisfied: “we brought together the entire industry in the sector in Milan, everyone was able to do good business, and above all this confirms the importance of trade fairs like Mido play a very important role as an accelerator for meeting new people, discovering the latest innovations and establishing relationships with new customers and suppliers”. Find the exclusive interview of the president of Mido at the top of the page, and to have an overview of the atmosphere of Mido 2023, click here.
The next Mido will take place from February 3 to 5, 2024.
