2023-09-28 18:58:00
It’s the end of an era in Val-de-Travers: the daily Arcinfo will no longer be distributed by porters early in the morning to subscribers. Loyal readers will be delivered by La Poste, they were warned in a letter, explains Jacques Matthey, general manager of Arcinfo, to us this Thursday. “The reason is purely economic” delivers Jacques Mattey to our microphone. “This distribution is our responsibility, and the costs are becoming insurmountable in certain regions.” Only kiosks and restaurants will still receive the newspaper early in the morning in Val-de-Travers. The general director of the Neuchâtel daily also recalls that this is a direct consequence of the Swiss population’s refusal of aid to the media, in February 2022. “We would have had the possibility of being supported. »
Jacques Matthey recalls that the distribution of newspapers by delivery was an option, and that most titles in Switzerland go through the Post Office today, or always have. For the general director of Arcinfo, the paper newspaper has another value, and digital content always allows you to be kept informed quickly.
Val-de-Travers: first major region concerned
If all portage sectors in the canton of Neuchâtel are regularly analyzed for their profitability, this is the first time that a large region like Val-de-Travers has experienced such a decision. Around 1,000 newspapers are distributed there daily. Eight people with a working percentage of 20% will stop distribution during October. Jacques Matthey would like to point out that the quality of their work has never been called into question. “We part ways with collaborators to whom we have nothing to reproach” continues Jacques Matthey.
The general director of Arcinfo further specifies that the financing of a daily newspaper today comes half from subscribers, the other half comes from . “This last proportion has been declining over the years, which weakens the written media” concludes Jacques Matthey. While their audiences would be higher and higher via digital. /swe
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