Use of technology in favor of logistics

2024-01-03 22:02:02

4 ways to use technology in favor of logistics

According to data from consultancy Kantar, the logistics market has grown 30% in recent years, evolving processes, developing solutions and creating new trends for the segment in 2023. The data proves the increased visibility that logistics has received from large companies, especially those that They think about ensuring business success and end consumer satisfaction with the use of technology in favor of logistics.

Faster, more efficient deliveries and process automation are some of those cited by logtechs Motz and RoutEasy

With this in mind, the CEOs of two logtechs, RoutEasy – which uses artificial intelligence in route optimization and management solutions – and Motz – Votorantim Cimentos’ digital carrier – separated some ways on how to use technology in logistics in favor of business and expand the chance of success in operations. Faster, more technological and efficient deliveries

Faster, more technological and efficient deliveries

Digital carriers came to innovate in the logistics segment, digitizing the sector and offering a constant flow of new services and differentiators. In this environment, it is possible to use technology in favor of business to guarantee faster and more optimized deliveries, through the use of digital carriers, which guarantee more agility, solidity and automation.

“This new business model brings more ease, agility and practicality to workers’ routines by using technology to their advantage. The emergence of the consumer 4.0 era began to require more dynamic, automated and efficient delivery, promoting a better customer experience. In this sense, transport companies play a fundamental role”, says Motz CEO, André Pimenta.

Process automation is technology in favor of logistics

The use of technologies in logistics guarantees the reduction of bureaucratic and repetitive processes, allowing employees to focus on activities that require more of the human factor. Furthermore, the use of innovations also made it possible to reduce errors in production processes, ensuring agility, increased productivity and improved consumer experience.

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“The current era of logistics 4.0 has shown us new challenges to face. Managers are already realizing that the only way to overcome them is by taking advantage of the digital transformation in companies and using technology as an ally in the entire process. Thus, organizations guarantee greater flexibility, optimization, agility and productivity”, says Caio Reina, CEO and founder of logtech RoutEasy.Real-time monitoring
Technology allows organizations to monitor, in real time, everything that is being transported. This is a major differentiator within companies and guarantees greater satisfaction for the end consumer, as it is possible to make decisions more quickly to deal with unforeseen events and ensure greater security in operations and delivery fulfillment.

Better customer experience

By using systems to connect the logistics chain, both shippers and carriers can provide feedback and evaluations about each other after delivery is complete. Furthermore, companies can use applications and digital solutions that facilitate day-to-day work with UX teams behind all processes to optimize activities. This helps maintain service quality and reliability.

“The first step of all is to understand that technological innovations came to add to the sector and guarantee greater agility in processes, optimization of tasks and satisfaction of the end consumer”, adds Reina, CEO of RoutEasy.

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