Unveiling a Newcomer’s Journey to Spotify Success: Inspiring Strategies and Tips for Aspiring Artists

Unveiling a Newcomer’s Journey to Spotify Success: Inspiring Strategies and Tips for Aspiring Artists

Karaoke King jan Francis Strikes a Chord: “You Are The One” Conquers streaming Charts

March 21, 2025

The global music stage is seeing the emergence of Jan Francis, a Karaoke World Championships (KWC) PH Champion, whose debut single, “You are The One” (YATO), and follow-up release, “Come Back to Me,” are experiencing rapid growth on spotify and gaining traction with listeners.

This success in the competitive music industry underscores Jan Francis’s emergence as a prominent figure in the Original Pilipino Music (OPM) scene, which might be compared to how country music dominates specific regions in the U.S. but is slowly gaining more followers nationwide.

“You Are The One”: An Anthem of Hope Goes Viral

Released on January 24,”You Are The One” quickly gained momentum. This single which features a collaboration with Thai pop artist Yayee, resonates deeply with the listener. The song’s worldwide message has struck a chord with audiences, similar to how songs about the “American dream” often find widespread appeal in the United States.

The song’s message, embodying the spirit of hope and aspiration, speaks to anyone who has dared to dream big, encouraging them to pursue their passions relentlessly. This universal theme, combined with the infectious melody, has contributed substantially to its widespread appeal.

spotify Success and Fan Excitement

The KWC PH management team was excited upon learning that “You Are The one” had landed on multiple Spotify editorials on its release day. Apple Esplana-Manansala, a partner at KWC PH management, shared that the song placed 9th on Fresh Finds Philippines and received more than 3,000 streams within hours, calling it fantastic news for all of them who work tirelessly on Jan Francis’ music debut. In less than a month, YATO has received more than 100,000 streams on Spotify, almost 100k views on YouTube, and nearly 300k views on Facebook. “What an amazing accomplishment for Jan Francis, Yayee, and the team,” she added.

For context, landing on Spotify’s “Fresh Finds Philippines” is akin to a new country artist being featured on a prominent Americana playlist in the U.S. It signals a breakthrough moment and exposure to a targeted audience.

Valentine’s ballad: “Come Back To me”

Following the success of “You Are The One,” Jan Francis released his second single, “Come Back To Me,” on Valentine’s day 2025. This ballad showcases a tender side of Jan Francis’s artistry, delving into themes of heartbreak and longing. the choice to release a ballad around Valentine’s Day mimics a common strategy in the U.S. market, where artists often release love songs or heartbreak anthems to capitalize on the holiday’s emotional resonance. This demonstrates a savvy understanding of music marketing principles.

A Promising Future

The swift rise of “You Are The One” and the subsequent release of “Come Back To Me” signal an extraordinary achievement for a newcomer in the music industry. Achieving notable streaming numbers, securing placement on key Spotify playlists, and generating positive attention in a short time frame demonstrate Jan Francis’s talent, dedication, and the backing of a supportive team.

The team plans to release at least three additional original songs in 2025, indicating a strategic approach to building momentum. This strategy mirrors the approach taken by emerging artists in the U.S. market, who often release a series of singles to maintain visibility and build a fanbase before releasing a full album.


According to Apple Esplana-Manansala, what role did Yayee’s collaboration play in the success of “You Are The One”?

Jan Francis: From Karaoke Champion to Streaming Sensation – An Archyde Interview

March 21, 2025

We recently caught up with Apple Esplana-Manansala, a partner at KWC PH management, to discuss the meteoric rise of jan Francis, the Karaoke World Championships Philippines champion, whose debut single “You Are The One” has taken the streaming world by storm.

Interview with Apple Esplana-Manansala, Partner KWC PH Management

Archyde: apple, thank you for joining us. Jan Francis’s success has been remarkable. Can you tell us a bit about the initial reaction to “You Are The One”?

Apple Esplana-Manansala: Absolutely! We were thrilled when “You Are The One” landed on multiple Spotify editorials. To see jan’s song, and to receive over 3,000 streams in hours, was fantastic news for the whole team. We knew we had somthing special.

Archyde: The single features a collaboration with Yayee. How did that come about,and what role did it play in the song’s success?

Apple Esplana-Manansala: The collaboration with Yayee was a perfect match. Her talent and audience reach amplified the song’s message. It speaks volumes to her passion and commitment to original songs.

Archyde: Spotify’s “Fresh Finds Philippines” is a big deal, like the Americana playlists in the US. How has this exposure boosted Jan Francis’s career?

Apple Esplana-Manansala: Landing there was a critical breakthrough. It introduced Jan’s music to a new audience and helped build early momentum. In less than a month, the song has over 100,000 streams on Spotify, nearly 100,000 views on YouTube, and almost 300,000 views on Facebook!

Archyde: Following “You Are The One,” Jan released “Come Back To Me” on Valentine’s Day. Was this release strategically planned?

apple Esplana-Manansala: Yes, it was. Capitalizing on Valentine’s Day allowed Jan to connect with the audience. We wanted to showcase a different side of his artistry, a tender ballad that could resonate with listeners during that season.

Archyde: The team has plans to release more songs? How notable is it to stay proactive?

Apple Esplana-Manansala: We plan to release at least three additional original songs in 2025. We want to strike while the iron is hot. This strategy of consistent releases helps maintain visibility and build a dedicated fanbase.We consider it a great pleasure to work with the best talent and support their dreams.

Archyde: Given Jan Francis’s rapid rise, what are some of the biggest challenges and opportunities ahead for him and OPM artists in this global market?

Apple Esplana-Manansala: The challenge is staying relevant and consistent.The market might be competitive, especially with the growth of different music markets worldwide. The opportunity lies in connecting with fans on a personal level and releasing songs that resonate with global themes while still celebrating its roots. The future is looking promising overall.

Archyde: what advice would you give to other OPM artists looking to break into the international market?

Apple Esplana-Manansala: Be authentic, be passionate, and don’t be afraid to collaborate and experiment. And, most importantly, stay true to your talent. We’ve seen a lot of success when we stay in our lane and stay true to that essence which translates everywhere.

archyde: Apple,thank you for your time and insights. It’s clear that Jan Francis’s journey is just beginning.

Apple esplana-Manansala: Thank you for having me.

What do you think contributed most to Jan Francis’ success? share your thoughts in the comments below!

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