2023-10-25 00:17:06
We spoke with Dr. Adrián Cassab, a doctor who graduated from the Anáhuac University, who also specialized in Aesthetic Medicine at the University of Barcelona and who, at his young age, already has a notable international career, earning the alias of “doctor of stars
He welfare of the body is basic so that every human being can function adequately in their daily lives; whether in their work activities, in their personal relationships with family or friends, and in their interaction with society in general. In fact, there is nothing like feeling good physically and mentally, but there are different techniques and procedures that magnify that feeling of well-being.
Although Medicine is the health science that prevents, treats and relieves the symptoms of various illnesses, this discipline gives rise to the Aesthetic medicinea specialization that covers not only the health of the body, but also its aesthetics, giving rise to total harmony in those who practice it.
Thus, professionals who practice within this branch of Medicine work in different subjects, where we find dermatologists, plastic surgeons, dentists, and other experts in the health sciences.
In this regard, Energía Hoy spoke with the doctor Adrian Cassabdoctor graduated from the Anáhuac University, who also specialized in Aesthetic Medicine at the University of Barcelona and who, at his young age, already has a notable international career, earning the alias of “doctor to the stars” given his history of celebrities who have resorted to their services.
“It is important to mention that the branch in which I operate is Aesthetic Medicine, which is not the same as Aesthetic Surgery, or is even confused with Plastic Surgery. It is an issue of terminology, where sometimes there is conflict between aesthetic and plastic surgeons for encompassing them within the same specialization when in reality they are different topics.
We perform many procedures, more than 50, and they have a lot to do with the person’s well-being. Nowadays, a lot depends on the doctor’s approach. There may be doctors who perform procedures solely for payment and for aesthetic reasons.
I do it too, but my focus is more towards well-being, aging well, so that we reach an age of 60, 70, 80 looking good, feeling good; to be one of those older people who run and exercise, for example, instead of being in a wheelchair and convalescent. And precisely that can be achieved with various treatments, because aging begins at 25 years of age.
So, we combine what is Apparatus (set of techniques for beauty, via machines or technological devices), Aesthetic medicine, which are already the injectables; but also functional medicine, everything that is the organism, nutrigenomic supplementation, since we already involve even the genes.”
Adrián Cassab and his team mainly apply hyaluronic acid, a type of molecular sugar (found in the human body) that allows certain modifications to be made quickly without the need for surgery. In the words of the general doctor for Anáhuac, the people who are going to apply this substance, with the application of two or three ‘packets’, come out with a new lip, a new profile, one of the Greek type that became fashionable recently.
In this sense, Adrián’s clinic is the one that applies the most hyaluronic acid in the entire country, with around twenty procedures per week; in addition to hydration treatments, fillers, botox, to mention a few services in its wide range of possibilities.
Needs of Aesthetic Medicine in the Mexican market
On the other hand, Dr. Cassab points out that, although Aesthetic Medicine is the branch in which he has worked in recent years, successfully in Mexico and in different parts of the world, for this discipline the country needs more professionalization. .
“Unfortunately, I feel that we are quite behind in Aesthetic Medicine. In Mexico, very few doctors do research. Everything we usually present as a reference is research from other countries; Unlike Spainof Colombiaof Brazil. If you talk, for example, regarding hyaluronic acid in 50-year-old women, all the studies are generally from Brazil or Colombia. So there is a lot of research needed.
On issues of Cofepris, I apologize to the commission, but they are very slow regarding the approval of new technologies; Colombia and Brazil are far ahead of us, USA (EU). What does the above mean? If a new product comes onto the market, already with important laboratory studies, it might arrive in Colombia approximately one year, or even two years before it arrives in Mexico.
In the US, products also arrive much earlier and that does not mean that the Food and Drug Administration (FDA), the equivalent of Cofepris, whether it is a bad agency or one that does not review the product well, they simply have much more agile processes.”
The doctor to the stars
With nearly 9 years of experience in the application of Aesthetic Medicine procedures, today Adrián Cassab is recognized in Mexico and in different latitudes for his great results in his patients, so much so that different people who live off his image (among other talents) such as singers, actors and actresses, influencers and even beauty queens, are recurring clients of his clinic in Mexico City.
“One of the most famous ones I have attended, we found the artist Dana Paolato the former Miss Universe, Nadia Ferreira, who is the wife of Marc Anthony whom I already met; singers and actresses Laura Leon y Lolita Cortesa Romina Palmisano who is a Victoria Secrets model, and in this world of beauty, Miss Ecuador, Miss Colombia, a Miss World; and also film and television artists such as Sheryl Rubio, Polín Morin, German Ramses, Mario Moran.
One of the largest influencers in audience, well Dome Lipa, Fede Vigevani, Jean Lucas, they have gone through my procedures. I am very focused on artists who take great care of their image; That is to say, they don’t come and tell me ‘oh, give me hyaluronic acid and I’ll mention you’, that happens every day. I prefer artists who really study the doctor, such as misses for example. Right now we are in a project to work with Sweet Maria of RBD, we are in contact with the people of Featherweightalso with John’s Zurita”.
Just as Adrián’s career in Aesthetic Medicine had its genesis with general medicine and experience in plastic surgery from his studies, through dermatology during his internship in a military hospital, Adrián’s approach to celebrities did not happen overnight either. tomorrow; In the end his work spoke for him, although he knew how to move around there.
“There were two important situations. Public relations are very important. I met this youtuber, Héctor Trejo “Bully”the one that Cinépolis shows whenever you go to see a movie, and this character in turn knows a producer, who in turn knows the managers, and for example, to get to Dana Paola, everything was by recommendation
Fortunately I have never had to pay anyone to advertise for me, that happens a lot. And another thing, when I arrived in Mexico from Spain, I met a person who worked with a doctor who was well known in Europe and around the world, Carla Barber, who is an eminence in this, and this person focused the same strategy that he did with Dr. Barber on my social networks. So, that helped us a lot to grow on social networks. So, now when a miss, for example, saw my Instagram profile, well then it was like ‘ah! This person is someone.’”
What’s next for Adrián Cassab?
The specialist in Aesthetic Medicine, the protagonist of this writing, at some point partnered with Laura León, to collaborate in a clinic; However, he did not see all the light that was initially glimpsed due to the pandemic. COVID-19, so said business had to close. Today, Adrián Cassab has a space in the Condesa neighborhood in CDMXbut as a professional in continuous evolution, he gave us his plans for the short and medium term.
“The plan to grow is right around the corner, we will probably move to a very large clinic in Polanco, which is currently under construction. In the short term also, the institute that we are going to open is already very close, the Adrián Cassab Institute, which will be very focused on doctors.
As I pointed out before, in Mexico we are a little behind, so I do want to give workshops to doctors, precisely on business, finance, because as a doctor you study Medicine, but when they tell you hey, you have to pay taxes, there are these norms and regulations, because nobody teaches that in Medicine. We will give workshops on the application of hyaluronic acid, in collaboration with brands and laboratories.
In the long term, well, it is opening branches, in which we moved to Polanco and all that. “We will probably collaborate with Laura León once more.”
Musical artist
Adele
Favorite film or series
I am a big fan of Disney. I can watch Marvel movies five times, the same with Star Wars
Character Star Wars favorite
Mace Windu
Favorite actor or actress
Zendaya
Destiny favorite you always come back to
In Mexico, Riviera Maya; in the world, Dubai
Destination you want to know
Val’Quirico, Chiapas, and learn a little more regarding everything that is the Yucatan Peninsula
Cfavorite place
Mexican food
Book you recommend
Giulia Keller
When you travel, what always travels with you?
I’m very geeky, either my Nintendo Switch, and the Rog Ally, which is from ASUS
Video game that marked you
Zelda, Ocarina of Time
If you had not studied Medicine, what other subject would you have liked to practice?
Right
Emotional Aesthetic Medicine?
I believe that our generation was very characterized by the issue of bullying. I haven’t met people who tell me ‘they didn’t bully me when I was little.’ That creates certain physical insecurities, like the nose, being overweight… so, it’s a way to release that little stigma that we have from when we were little.
Instagram: @dr.adriancassab Tiktok: @dr.adriancassab Facebook: dr.adriancassab Web: dradriancassab.com Office: 55 6909 2087
YOU MAY BE INTERESTED: Digital edition EH No 218 October 2023
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