2023-12-06 05:00:00
This evening, in Coûte Que Coûte, Benjamin Maréchal will look at the market value of this brand alongside a LEGO enthusiast who owns two to three million small bricks. Together, they will test the new Star Wars, Ninjago, Flowers and Friends ranges.
Using a red and green card, Nils, the collector and the host, Benjamin Maréchal, will assign the market value of certain LEGO ranges. For the enthusiast who comes to us from Verviers, a certain LEGO range will still have value for him in the coming years. But what is this range?
The world leader opens its doors to RTL tvi
The toy sector is a market worth around 200 million euros annually in Belgium. Among the best-selling, a small brick produced by a toy heavyweight: LEGO.
So what are the secrets of this brand that has made us dream for several generations? To find out, the Coûte Que Coûte team was able to go exclusively behind the scenes of the world leader in toys.
LEGO has exceptionally opened its doors to its factory in Denmark. A very secret place where an army of robots produces more than 5 million copies of the famous plastic brick every hour.
Catch the show Coûte Que Coûte on RTL tvi this Wednesday evening, and on RTL play.
lego Cost what it costs Benjamin Maréchal
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