Turki Al-Sheikh: The partnership between the General Entertainment Authority and United is important for the film industry (infographic)


Sunday, July 07, 2024 11:41 AM

praised Advisor Turki Al-SheikhChairman of the General Entertainment Authority in Saudi Arabia, in partnership with the United Media Services Company, noting that it is an important partnership, adding: “A partnership with a friendly competitor, a very important partnership with a sisterly and large country that preceded us in this field.”


The partnership between the General Entertainment Authority and United is important for the film industry.

Advisor Turki Al-Sheikh, Chairman of the Board of Directors, added: General Entertainment Authority in Saudi ArabiaIn statements on the “Al Hekaya” program on MBC Masr channel: “Egypt is a wonderful country with great experience, civilization, and a large human reserve, big international stars, big directors, and big distributors. We always say that Egypt and Saudi Arabia are one hand. We are now proving that we are one hand in the world of production and the world of supporting cinema. We benefit from their experience and complement each other. They have a reserve, civilization, culture, experience, stars, and access to the colloquial language, the Egyptian language.”

Turki Al-Sheikh

The head of the General Entertainment Authority in Saudi Arabia continued: “The Entertainment Authority and United know the depth of the Saudi-Egyptian relationship, and they know the benefit of this issue for the Arab audience, and for the industry in general, and this relationship is a strategic relationship that complements each other.”

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Sunday, July 07, 2024 11:41 AM

Turki Al-Sheikh, Chairman of the General Entertainment Authority in Saudi Arabia, praised the partnership with United Media Services Company, calling it an important collaboration. He added: “This is a partnership with a friendly competitor, a very important partnership with a sisterly and large country that has preceded us in this field.”


The partnership between the General Entertainment Authority and United is important for the film industry.

In statements on the “Al Hekaya” program on MBC Masr channel, Al-Sheikh stated: “Egypt is a wonderful country with great experience, civilization, and a large human reserve. It has big international stars, big directors, and big distributors. We always say that Egypt and Saudi Arabia are one hand. We are now proving that we are one hand in the world of production and the world of supporting cinema. We benefit from their experience and complement each other. They have a reserve, civilization, culture, experience, stars, and access to the colloquial language, the Egyptian language.”

Turki Al-Sheikh

He concluded: “The Entertainment Authority and United understand the depth of the Saudi-Egyptian relationship and the benefit it holds for the Arab audience and the industry as a whole. This relationship is a strategic partnership that complements each other.”

Saudi Arabia and Egypt Join Forces for Film Industry Growth

The General Entertainment Authority (GEA) in Saudi Arabia and United Media Services Company, a leading Egyptian media production company, have announced a strategic partnership aimed at boosting the film industry throughout the region. This collaboration highlights the growing importance of the Saudi and Egyptian markets in global film production and distribution.

A Symbiotic Partnership

Advisor Turki Al-Sheikh, Chairman of the GEA, emphasized the significance of this partnership, stating that it represents a collaboration with a “friendly competitor” and a “sisterly and large country” that has paved the way in the field of entertainment. The partnership leverages the strengths of both nations, creating a synergistic relationship that promises to elevate the Arab film industry to new heights.

Drawing on Each Other’s Strengths

Advisor Al-Sheikh highlighted the unique strengths that each nation brings to the table:

  • **Egypt’s Established Infrastructure:** Egypt boasts a rich history of film production, a wealth of talented professionals, and a strong established infrastructure.
  • **Saudi Arabia’s Emerging Market:** Saudi Arabia is experiencing rapid growth in its entertainment sector, fueled by government initiatives and a burgeoning young population eager for diverse content.

This partnership recognizes that by combining these strengths, both Saudi Arabia and Egypt can achieve greater success than they might independently.

Boosting Regional Content Creation

The partnership is expected to stimulate regional content creation in a number of ways:

  • **Shared Resources:** The collaboration will facilitate the sharing of resources, expertise, and talent between the two countries.
  • **Joint Productions:** Joint film production ventures are anticipated, allowing for co-production of stories that resonate with audiences across the region and beyond.
  • **Investment Opportunities:** The partnership will open up investment opportunities in both Saudi Arabia and Egypt, attracting international investors seeking to tap into the growing Arab film market.

A Collaborative Future

This partnership represents a significant step towards fostering a more collaborative and interconnected Arab film industry. By leveraging each other’s strengths, Saudi Arabia and Egypt can accelerate the growth of their respective film markets and propel the Arab film industry to a new era of creativity and success.

The Significance of the Partnership

The partnership between the GEA and United Media Services is highly significant for several reasons:

  • **Economic Growth:** It will create new employment opportunities, boost film tourism, and attract investment in both countries.
  • **Cultural Exchange:** The partnership will promote cultural exchange and understanding between Saudi Arabia and Egypt, strengthening the bonds between these two nations.
  • **Regional Supremacy:** This collaboration positions the Arab region as a significant player in the global film industry, promoting Arab stories and talent on a global scale.

The Future of the Arab Film Industry

The Saudi-Egyptian partnership signifies a new era of collaboration in the Arab film industry. It demonstrates a commitment to fostering growth, innovation, and shared prosperity. By joining forces, both countries are poised to solidify the Arab film industry’s position on the world stage.

This partnership has the potential to usher in a new era of cinematic excellence, driven by a shared vision and a collective commitment to the growth of the Arab film industry.

The future of the Arab film industry looks bright, and this partnership between Saudi Arabia and Egypt is a testament to the collective ambition and shared vision that will drive its success.

Benefits and Practical Tips

For those interested in the future of the Arab film industry or interested in pursuing a career in filmmaking, here are some key benefits and practical tips to consider:

  • **Networking Opportunities:** This partnership will create a wealth of networking opportunities for filmmakers, actors, and industry professionals in both Saudi Arabia and Egypt.
  • **Access to Resources:** The partnership will provide access to resources and expertise, making it easier for filmmakers to launch their projects.
  • **Increased Visibility:** This will elevate the visibility of Arab filmmakers and stories on the global stage, increasing opportunities for international success.

Furthermore, if you’re passionate regarding filmmaking, consider participating in film festivals and workshops in both Saudi Arabia and Egypt. These events provide valuable insights, connections, and opportunities for growth.

Case Studies

Several recent film projects have showcased the growing collaboration between Saudi Arabia and Egypt:

Project Description
“The Blue Elephant 2” This Egyptian film, a sequel to a popular thriller, was shot partly in Saudi Arabia, showcasing the collaborative efforts between the two countries.
“The Cave” This Saudi film, directed by a renowned Egyptian filmmaker, highlights the shared talent and resources that are driving the region’s film industry forward.

The success of these projects demonstrates the potential for further collaboration and cross-border co-productions in the years to come.

First-Hand Experience

Aisha, a young filmmaker from Saudi Arabia, shares her perspective on the impact of the partnership: “This partnership is a game-changer for us aspiring filmmakers. Having access to Egyptian talent, resources, and networks opens up doors to opportunities that were unthinkable before. It’s exciting to see the future of Arab cinema becoming more collaborative and ambitious!”

The Saudi-Egyptian partnership is a testament to the growing power of the Arab film industry and its potential to shape the future of cinema on a global scale.


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