2023-06-26 05:01:48
Make yourself useful, a mission that imposed itself on Pauline d’Orgeval et Lea Moukanas. And to serve the general interest, what better than to move the lines of health.
Pauline d’Orgeval started by creating in 1999 the site 1001 lists, specialist in wedding lists on the internet. The platform was sold in 2006 to TF1 when it achieved 22 million euros in turnover. The entrepreneur then tackles access to medical expertise for all. Pioneer of telemedicine, she co-founded in 2016 Deuxiemeavis.fr, a service that allows patients and their treating medical team to obtain specialist advice remotely in the event of a complex health problem. Today, 700 pathologies are treated and 28 million beneficiaries. Pauline d’Orgeval co-founded and also chairs the association Forced Santé to promote access to care for people with disabilities.
For her part, the Franco-Lebanese writer Léa Moukanas was only 15 when she created the association. Aida in 2015 to improve the quality of life of young people hospitalized with cancer, thanks to visits and activities led by their peers, committed and trained young people. Eight years after its creation, Aïda has thirty employees, 57 partner hospitals and 80,000 educated young people. Léa Moukanas is part of the latest “Forbes 30 under 30” ranking.
Lifting the barriers to a new model
At the source of these parallel vocations, the confrontation with illness or disability in their personal life. Pauline d’Orgeval is the mother of four children, including an autistic son. Suffering from scoliosis, the latter must undergo a major operation. “The doctor then advised us to take a second opinion because the intervention was risky. Finding another specialist took a long time. And given the state of agitation of my son, the expert had to decide without auscultation, on the basis of the complete medical file, ”testifies Pauline d’Orgeval. The seed is sown. Why not create a service of remote specialists who would provide advice for patients unable to travel? Deuxiemeavis.fr was born in 2016, led by Pauline d’Orgeval associated with two former classmates from HEC, her business school.
But the outcry of doctors’ unions is not long in coming. “The environment was very suspicious. Telemedicine was equated with bad medicine. And we were suspected of greed because we started with an offer of 300 euros,” summarizes the entrepreneur. She is rethinking her model by creating a scientific and ethical advice. She works tirelessly with stakeholders, the council of the order, hospitals, funders, patient associations or practitioners to co-construct a platform that respects the French social system. “Thanks to our partnerships with the insurance and mutual insurance world, we now offer a fast service that is completely free,” she announces.
Getting young people into the hospital
Léa Moukanas is confronted at the age of 14 with the cancer of her grandmother, Aïda. “I had never set foot in a hospital then and there, I discovered young people of my age, alone, suffering from the same disease as my grandmother and hospitalized in the midst of patients over 60 years old”, says she. When her grandmother died, she secretly created Aïda. Too young to file the statutes of the association, she imitated her mother’s signature… “I wanted to get involved, there was no question of being part of this so-called sofa generation”, she says.
For her first visit to a follow-up care clinic, she takes twenty-two young people from her high school with her. “Not easy, but very quickly, we recreated the codes of a classic teenage party with music and dances,” says Léa Moukanas. Since then, she has trained all the volunteers before confronting them with the disease. “A psychologist works full-time with us. Some moments are very difficult. We know that one young person out of five will die. We must lift the taboos around illness, death, ”she delivers. But the magic moments, when testimonials from remitted patients flow in, carry the creators.
Both share the same committed opinion. “Health is not just a matter of patients or professionals. It is a matter of citizens first and foremost. Because it is our common good,” say the pioneers.
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