2023-10-06 21:15:44
The Toys R Us company announced its return to the United States with 24 new stores. Also, they intend to open smaller centers in the country’s airports and cruise ships.
Its executives affirmed that their ambitious plans regarding the opening of centers will take shape in the upcoming Christmas season.
WHP Global, the company that owns Toys R Us, set this idea as a goal for its workers. The start of commercial services and sales of its products in the main cities of the United States will be a fact, initially.
For example, next November it will open a store, which will be located in an airport. In fact, it will be in one of the busiest air terminals in the world, it is A, on the Dallas/Fort Worth international runway.
Yehuda Shmidman, president and CEO of WHP, commented on the topic. “The Toys R Us brand is growing rapidly and our expansion into the air, land and sea is a testament to the strength of the brand.”
Return after bankruptcy
The managers and workers of Toys R Us suffered multiple serious financial problems during 2017. The situation was so serious that the company even declared bankruptcy. Right then it had 1,691 stores it owned. In addition, the company allowed 257 other businesses, in 38 nations, to use its brand under supervised license.
Four years later, in 2021, WHP acquired a majority stake in the parent company of Toys R Us. Its top executives confirmed that they generate more than $2 billion in global retail sales annually.
Toys R Us is an international retail chain of toys, clothing and baby products. Its origins date back to 1948 when it was born in Washington DC under the name Children’s Supermart. Then, in 1957, it adopted its current name.
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