In less than 10 years, Black Friday has become a central point of the calendar of e-merchants in France. In a recent survey carried out by Fevad, 70% of all French people will participate in this vast operation. Amazon is the name that always comes up when talking regarding the subject. Below, discover the offers for this Monday.
In our selection above, Amazon is not the only player for this Black Friday. Cdiscount, Fnac, Darty or even Boulanger are positioning themselves with sacred discounts that will capsize the French. Most of the offers have already been online since Friday and the shortages are becoming more and more pressing.
Like last year’s edition, this Black Friday is held over a long week. From November 18 to 28, a bargain festival awaits you. Amazon did not plan to move its prices between the start and the end of the operation. It is therefore in your interest to jump on the opportunity as soon as possible rather than waiting for the following weekend. Until then, there will be stockouts.
Amazon is in the starting blocks
The French don’t like 24-hour flash sales, which is why Black Friday is held over 10 days. It even has the advantage of lasting over two weekends, which are the most favorable times for purchases. That said, Black Week is an extraordinary event like no other during the year. The sales are ridiculous next to it. You have to be ready because the quantities available in warehouses are sometimes low.
It was the same case for Black Friday Amazon last year. There are many shortages due to production difficulties in China still linked to the pandemic. Amazon and its counterparts were unable to stock up enough to meet all French demand over such a long period. Already on Saturday and Sunday, there were shortages in all product categories.
To avoid a peak in orders during Black Friday’s Black Friday, Amazon has taken all its precautions upstream. As we said above, there will be no new offers over the days. There are therefore strictly the same discounts on Monday as on Friday or Saturday. Might as well jump on the opportunities now so that it’s not too late in a few days.
To seduce the most skeptical of this strategy, Amazon goes even further. During these 10 days of Black Friday, it offers you the best price guaranteed. If during this period, the product you purchased was at an even lower price, Amazon will refund you the difference. Inevitably, you will therefore have the best price that has been offered over this period by the merchant.
It is the only major e-commerce player to make such a promise. For the leading online merchant in France, this is a real step towards customers. It’s a gesture of transparency that you don’t see anywhere else. Most of the other players are yield management enthusiasts with prices that change a little over time. For Black Friday, Amazon wants to be more flexible than the competition.
What should you not miss this Black Friday Monday?
The easiest way to not miss anything is to go for a walk without waiting this Monday on the main e-commerce sites in France. For Black Friday, Amazon and Cdiscount are happy to offer tens of thousands of good deals. Of course, you have to filter and choose the categories that interest you the most on their sites. Otherwise, you’re going to have to scroll through hundreds of pages.
Among our favorites of the moment, there are first of all the Apple computers that are available on Amazon. Black Friday showcases all the latest laptops like MacBook Air and MacBook Pro with in-house M1 and M2 chips. If you are looking for a touch pad, there are iPads from 2021 which are at a reduced price or the Surface Pro 8 which runs on Windows at Microsoft.
As always, there are bestsellers in household appliances which occupy a very strong place during this Black Friday: if Amazon does not offer the Dyson range, you can find it directly on the official website of the brand. This is also the case with the giant Cdiscount, which has the cheapest Dyson models with vacuum cleaners that start under 300 euros.
To continue in the good offers, we always like what is offered on Bose products. It’s always a brand that is very popular around Christmas. Whether it’s wireless headphones with active noise reduction or soundbars, it’s always a real hit. For Black Friday 2022, Amazon is best placed on this brand, which is the audio reference for the general public.
Like every year, Amazon also gives a special place to all its brands. We therefore find its security products such as Blink or Ring, its Kindle readers, its HDMI dongles such as the Fire TV Stick or the Echo speakers equipped with Alexa. All of these products are always popular with its customers and they are systematically placed in the Top 10 sales on the merchant site during Black Friday.
Alongside stock shortages, Black Friday also sees delivery times lengthen at breakneck speed. This is the case for certain references in the Amazon ecosystem which can already be delivered in several weeks. Each time you place an order, it is therefore mandatory to check the delivery date before booking. It would be a shame to make Christmas gifts and have them delivered following the holidays.
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