These are the winners of the Out-of-Home-Award 2022 » Leadersnet

All OOH Awards 2022 at a glance

BRONZE: Life is Beautiful

Client: L’Oréal Austria GmbH

Media Agency: Ibeauty

SILBER: The Punches

Client: Anton Heldwein GmbH & Co. KG – Juwelier Heldwein

Creative agency: Himmer, Buchheim & Partner GmbH

GOLD: 100 years Chanel No 5

Client: CHANEL GmbH

Creative agency: Art Department CHANEL Paris

Media agency: Wavemaker GmbH

  • MEDIA, TOURISM & ENTERTAINMENT

BRONZE: Ibiza

Client: in: Sky Austria

Creative agency: move121 agency GmbH

Media agency: MediaCom – the communication agency GmbH

SILBER: Get up with Ö3

Client: in: Hitradio Ö3

Creative agency: Jung von Matt DONAU GmbH

Media agency: Mediaplus Austria GmbH & Co KG

GOLD: THE FAT

Client: FIMA Sportstudio Management GmbH

Creative agency: Jung von Matt DONAU GmbH

  • FINANCE & TELECOMMUNICATION

BRONZE: Turn it up with three

Client: Hutchison Drei Austria GmbH

Creative agency: WIEN NORD Serviceplan GmbH

Media Agency: UM PanMedia Communications Consulting and Media Purchasing GmbH

SILBER: #believemorning

Client: Erste Bank & Sparkasse

Creative agency: Jung von Matt DONAU GmbH

Media agency: Wavemaker GmbH

GOLD: parent worries?

Client: Wiener Städtische Versicherung AG

Creative agency: Demner, Merlicek & Bergmann / DMB

Media agency: Wavemaker GmbH

BRONZE: Being a woman shouldn’t be a judgement.

Client: Amnesty International

Creative agency: Demner, Merlicek & Bergmann / DMB.

Media Agency: Media1

SILBER: cry for help

Client: Greenpeace

Creative agency: DDB Vienna

GOLD: Let’s take the power out of black!

Client: CS HOSPIZ

Kreativ Agentur: Kobza and The Hungry Eyes GmbH

Media Agency: UM PanMedia Communications Consulting and Media Purchasing GmbH

  • AUTOMOTIVE, ENERGY & SERVICES

BRONZE: The freedom is yours!

Client: WIENER LINIEN GmbH & Co KG

Creative agency: WIEN NORD Serviceplan GmbH & Co KG

Media agency: WIENCOM Werbeberatungs GmbH

SILBER: Volvo City Safety

Client: Volvo Car Austria GmbH

Creative agency: FUEL Austria Werbeagentur GmbH

Media Agentur: Mindshare GmbH & Co KG

GOLD: AutoBAHN

Client: ÖBB archyde news GmbH

Kreativ Agentur: BROKKOLI archyde news Network GmbH & Co KG

BRONZE: You don’t check a lot!

Client: Geizhals – price comparison Internet Services AG

Creative agency: Hello agency GmbH

Media agency: dentsu Austria GmbH

SILBER: Still full of life together

Client: BILLA AG

Creative agency: BBDO Wien

Media Agentur: Mindshare GmbH & Co KG

GOLD: bellaflora Grün

Client: bellaflora Gartencenter GmbH

Creative agency: Jung von Matt DONAU GmbH

Media agency: Mediaplus Austria GmbH & Co KG

BRONZE: 100 years of mustard

Client: MAUTNER MARKHOF Feinkost GmbH

Creative agency: Merlicek & Partner Werbe GmbH

Media agency: Omnicom Media Group Mediaagentur GmbH

SILBER: Climate protection package

Client: Yes! Naturally Natural Products Society Ltd

Creative agency: Merlicek & Partner Werbe GmbH

Media Agentur: Mindshare GmbH & Co KG

GOLD: Here I come

Client: BILLA AG

Creative agency: Demner, Merlicek & Bergmann / DMB.

Media Agentur: Mindshare GmbH & Co KG

BRONZE: Fancy free swimming?

Client: Almdudler Lemonade A. & S. Klein GmbH & Co KG

Creative agency: WIEN NORD Serviceplan GmbH & Co KG

Media Agency: UM PanMedia Communications Consulting and Media Purchasing GmbH

SILBER: Aperol Spritz – Together we joy

Client: Campari Austria GmbH

Creative agency: Asteck agency GmbH

Media Agentur: Mindshare GmbH & Co KG

GOLD: Sicilian lemon

Client: Darbo AG

Creative agency: Demner, Merlicek & Bergmann / DMB.

Media Agency: Media1

BRONZE: A1 – 360°

Client: in: A1 Telekom Austria AG

Creative Agency: GGK Mullenlowe

Media agency: dentsu Austria GmbH

As a special eye catcher, 3 bus shelters along the Vienna Ringstrasse were branded. Among other things, there was a see-through city light with glowing LED snowflakes. This resulted in an attention-grabbing look & feel

SILBER: Gösser NaturRadler 0.0%

Client: Brau Union Österreich AG

Creative Agency: McCann Vienna

Media agency: dentsu Austria GmbH

The Gösser NaturRadler is Austria’s most popular cyclist. Now comes the Limited Edition: Gösser NaturRadler 0.0% raspberry-rhubarb. In order to be able to experience the summer refreshment up close, we have implemented a city light waiting shelter with spray mist technology.

GOLD: the house

Client: IKEA AUSTRIA GmbH

Creative agency: WIRZ agency GmbH / dotsandlines GmbH

Media agency: Wavemaker GmbH

IKEA opens the world’s leading sustainable IKEA shopping experience at Westbahnhof – the hus (Swedish house). Buying furniture is convenient and emission-free. The car-free target group is reached in and around public transport (DOOH, station branding, subway ceiling stickers,…).

  • PUBLIC VOTING / PUBLIC AWARD

GOLD: philoro precious metals

Client: philoro Edelmetalle GmbH

Kreativ Agentur: Kobza and The Hungry Eyes GmbH

Media agency: dentsu Austria GmbH

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