Friday March 31, 2023 ended in Deauville the 32nd edition of the Health Communication Festival. The prizes were awarded to the winners during a ceremony, also transmitted live. The winner of this edition, who wins the FestiComSanté Grand Prize is “The first life-giving NFT”, by France ADOT and Galeon, and Addiction Agency. This project proposes that donors create a unique NFT to revolutionize organ donation.
Beyond this grand prize, the festival has rewarded many other categories. Medisite presents the winners to you.
The Institutional Communication Award
In the prize for institutional communication, four prizes were awarded.
- “Hopi.tok: change your life, stay caring!“, by the Rothschild Foundation Hospital and the RCA Factory agency. Thanks to this tiktok account, the Rothschild Foundation Hospital seeks to increase its visibility among caregivers and attract them.
- “Purpose”, short film by Janssen and Tulipes et Cie.
- “Returpen™, the first collection and recycling program for disposable injection pens”pair Novo Nordisk and Havas Health & You.
- “Our diversity makes the difference”campaign against homophobia led by Amgen and Le Square.
The price of the communication for the benefit of an association of helping patients carried out by a company or a health organization
This category rewarded four winners:
- “SEP and YOU”multiple sclerosis podcast, created by Novartis and Edelman.
- “Committed! Patients in action”podcasts by Amgen & Help to Help, with collaboration from Medshade Studio.
- “NASAL POLYPOSIS “Memory” Campaign”par Sanofi, Havas Health & You.
- “Campagne #MaPeauEstUnEnfer_”campaign on prurigo nodulaire co-signed with the Association France Prurigo Nodulaire (AFPN), Sanofi/ FMAD.
Patient/Caregiver Association Communication Award
For this category,the first life-giving NFT” wins the gold medal. It is followed by:
- “Type 1 diabetes the illustrated daily”Mom and my diab.
- “RoseUp institutional film “A fucking disease, a fucking association!””by the ROSE-UP association.
- “Alliance maladies rares”, who gets the bronze award.
The price of communication for the benefit of helping patients
The three prizes awarded for this category are as follows:
- “The Beautiful Mechanics”a campaign set up by Cardiovascular Research and the Heart and Research Foundation.
- “Joe Ludocare & Viatris Solution Ambassador Program”by Ludocare & Viztris, TBWA and ADELPHI, wins the silver award.
- “Better living with the prostate”by Pierre Fabre and Stratoom also won the silver medal.
The price of public health awareness/prevention communication from a private company or organization (1)
The four winners are:
- “Perturbations”Novo Nordisk and Breaking Web win gold.
- “Le French Gut”by Inrae and MetaGenoPolis, also won the gold prize.
- “All for menopause”by Theramex et LJ COM.
- “It may be next to nothing but…”Publics Consultants et Gilead Sciences.
The price of public health awareness/prevention communication from a private company or organization (2)
The winners are:
- “Monstrous back pain”by Novartis and Edelman.
- “ENT cancers, we scarve them!”by Merck and FMAD.
- “Depression, we get out of it”By Janssen and Havas.
- “Ribbons for Boobs”by MSD FRANCE X JEUNE & ROSE, Addiction Agency.
The price of the event communication of a company or organization
- “Diabetes Masterclass”by Sanofi and RCA Factory, wins gold.
- “Oh My Day”by Janssen and LJ COM.
The price of medical communication for health professionals
The four winning projects are:
- “Who will take care of us when the medical professionals are gone?”Association care for health professionals (SPS).
- “Sanofi awareness campaign on meningococcal meningitis”Sanofi et Henri 8.
- “IG Eat Well Game”game to learn how to properly compose a meal, created by Novo Nordisk and Jake.
- “Chronic Lymphoid Leukemia Campaign “My Battles””pair Janssen a FMAD.
The Price of Communicating Consumer Products and Services
The three winners are:
- “ELGYDIUM x Pierre Fabre Oral Care”by Pierre Fabre Oral Care and ServicePlan Paris.
- “VIDAL MY HEALTH”by M-Eden and Vidal.
- “Excilor Forte Disco”par Excilor Forte Disco et B-Ad Agency.
The Start-UPS and scale-UPS jury prize
This award was won by “Hummingbird Street”. It’s about a brand compatible with cancer treatment (hides certain areas, practical, aesthetic and soft clothing).
The student price
This prize was awarded to “Returpen™, the first collection and recycling program for disposable injection pens”pair Novo Nordisk and Havas Health & You.
The favorite of the FestiComSanté
This last award was won by “National Eczema Day”by Association Française de l’Eczéma and Pharmagest.