2023-12-02 07:58:29
Published on Dec 2 2023 at 8:28Updated Dec 2 2023 at 8:58
A recent Instagram post from Radio Nova sums up the ambivalence of the situation within the station founded by Jean-François Bizot in 1981. “+25% cumulative audience: according to the latest Médiamétrie surveys, Radio Nova is the radio station that has the most progress in a year! » welcomes the station taken over by investment banker Matthieu Pigasse in 2015 and integrated into his media and live group, Combat. Internet users’ comments are less enthusiastic. “Where is the good music from before? » asks one. “Give us back our radio!” » adds another.
The transformation of Nova disconcerts some of the faithful, but the first audience results, for the months of September and October, interrupt its decline. The number of daily listeners climbs to 339,000, compared to 271,000 a year earlier, the cumulative audience increases to 0.6% (compared to 0.5% a year earlier) and the listening time increases by 23%. , according to Médiamétrie. The best return to school in five years, according to Nova.
1701518452
#transformation #Radio #Nova #waves #audience #growing
