the smile business on the rise

2023-08-28 20:43:09

Posted

Video length: 4 min.

France 3

Article written by

France 3

L. Courté, M. Hollender, A. Lopez

France Televisions

The smile is an increasingly juicy business. Adults invest in transparent gutters in particular. But this has a cost.

Smiling proudly with full teeth is an undisguised pleasure for Floriane. “It was the start of a new life”, she says. The transformation was possible thanks to the wearing of transparent gutters for a year and a half. To achieve this result, she spent 4,500 euros, without social security coverage. But she does not regret the choice, just for the remarks. Realigning your teeth with invisible orthodontics is more and more common, especially for people who have a complex regarding their smile and who don’t want to wear braces.

The social networks involved

To make these aligners, all you have to do is make impressions using a camera. The 3D modeling is sent to a factory in Bouches-du-Rhône. Each resin model is then hand polished and cleaned to remove imperfections and not cause discomfort to the patient. Each patient has an average of 30 gutters to wear every two weeks and for 22 hours a day. The business is more and more flourishing, in particular because of social networks.

1693261170
#smile #business #rise

Share:

Facebook
Twitter
Pinterest
LinkedIn

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.