Earlier, it was reported that Samsung has sold as many as 50 million units. Although it was affected by the decrease in market demand, the Korean manufacturer was still the mobile phone brand with the highest shipments in the first quarter of this year. According to a report released by market research agency IDC recently, Samsung became the mobile phone market champion in the first quarter of this year with 73.6 million units shipped, accounting for 23.4% of the market share.
Only Apple bucks the trend
In second place is Apple, which has a market share of 18%. Not only did they ship 56.5 million units in the first quarter of this year, but they were also the only one among the top 5 mobile phone brands to show a year-on-year growth rate of 2.2%. The third to fifth places are all Chinese mobile phone manufacturers, namely Xiaomi, OPPO and vivo. Xiaomi shipped 39.9 million units in the first quarter of this year, with a market share of 12.7%, and shipments recorded a year-on-year 17.8%. % decline.
The three major Chinese brands fell sharply
OPPO and vivo, both under the BBK Group, accounted for 8.7% and 8.1% of the market, respectively. The shipments of the two brands were 27.4 million and 25.3 million, down 26.8% and 27.7% year-on-year. It is worth mentioning that the total market share of the top five mobile phone brands in the first quarter exceeded 70%, while the total shipments of other mobile phone brands were only 91.4 million units, accounting for only 29.1%. Overall mobile phone shipments were 314.1 million units, down 8.9% from 344.7 million units in the same period last year.
source:phonearena