The iPhone: a faltering alarm clock and falling sales

2024-05-04 11:31:29

According to RTS, the exact origin of the problem has not yet been officially identified, but avenues have been mentioned, including the “attention-based features” option found in the FaceID settings. As a precaution, this feature should be disabled, able to lower the volume of notifications without warning, with the device analyzing and adapting to the user’s behavior. Digital expert Stéphane Koch, interviewed at 19:30, for his part believes that all the technologies available today have updates based on millions of lines of code, and that it is therefore likely that one of these technologies could malfunction. In addition, he points out that it is not recommended to sleep next to your iPhone because of the electromagnetic waves emitted that can interfere with brain function. All the more reason to find the faithful beeps of your old morning clock?

Sales are falling

Sales of Apple’s flagship product also generated less than $46 billion in revenue in the second quarter of the staggered fiscal year, down 10% year over year. Apple had doubled Samsung in 2023 in smartphone sales, but the Californian once again relinquished the throne to the South Korean in the first quarter of 2024, according to the specialized research firm IDC, while the Chinese brands Xiaomi and Transsion have registered strong growth, in a context of recovery in this market.

From January to March, the Californian group achieved a turnover of 90.75 billion dollars, including 23.6 billion in net profit, two results down year on year, but less than the market feared.

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Also read: Threatened with a slow ban, Apple must face its Chinese demons

Tim Cook, Apple’s boss, for his part, welcomed a “historic record” for services, which include the App Store application store, music and video streaming platforms (Apple TV +), as well as external data storage (cloud). The activity achieved revenue of nearly $24 billion, and now represents more than 26% of the company’s revenue. “In the long term, I think Apple’s evolution toward a service-based business model is a solid approach to offsetting its reliance on iPhone sales,” said Forrester analyst Thomas Husson.

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