2023-08-28 05:09:43
Apple is one of the most influential companies in the world.
Apple was born in 1976 in Steve Jobs’ garage in Los Altos, California with Steve Wozniak and Ronald Wayne. A year later, in 1977, Apple became a company. At first, they wanted to sell computers, then moved into mobile products and finally streaming platforms.
The first logo
The first Apple logo was created by Ronald Wayne in 1976. He is considered one of the founders of Apple. This logo depicts the idea of discovering gravity when an apple falls on Isaac Newton’s head. This logo is too complicated to understand and lacks clarity and simplicity. Moreover, Steve Jobs did not approve of this logo, which led to its replacement in the following months.
To create a new and simpler logo, Steve Jobs hired graphic designer Rob Janoff. That’s how the logo looks like an apple bitten off.
1976 A slightly bitten shape was designed to look exactly like an apple. Or it would have looked like a cherry, Janoff said. Also, Janoff felt that the English word bite and the computer-related word VF were relevant here.
This logo remained the same until 1998 when Steve Jobs decided to create a new brand image for his products.
The logo was originally a blue, translucent, three-dimensional shape. Between 1998 and 2000 it was plain black. In 2001, the logo was made slightly thinner and slightly wider, and a more translucent, silvery ‘aqua’ version was introduced. In 2007, Apple made a minor redesign of the logo. The transparency disappeared, leaving only the silver color. After various experiments, Steve Jobs finally decided to return to the black two-dimensional version of the 2000s logo.
The Apple logo is now synonymous with a modern, reliable and stylish brand. The logo continues to evolve with Apple’s products.
Things to consider when choosing a logo
Choose a simple logo instead of a complex one. Choose a logo that matches your company name. Instead of using a variety of colors, keep the logo design simple. Boldly make changes to the logo as the company grows.
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