The Controversial #NoBarbenheimer Hashtag Sparks Outrage in Japan Ahead of Hiroshima and Nagasaki Bombing Anniversary

2023-08-02 08:46:03

A few days before the 78th anniversary of the bombings of Hiroshima and Nagasaki, which killed more than 210,000 people, the hashtag #NoBarbenheimer is exploding on social networks.

On the one hand, the collision of two American blockbusters which caused sparks and receipts in the hundreds of millions of dollars; on the other, the still vivid memory of one of the most dramatic events in the history of mankind. The whole thing, passed through the not really subtle milling of social networks, resulting in discomfort in Japan. The phenomenon saysBarbenheimer”, contraction between the comedy inspired by the doll of Mattel and the feature film Oppenheimer regarding the designer of the atomic bomb, two films released on the same day in many countries at the end of July, has spread on social networks, encouraging the public to go see the two works in a row.

Ce «hashtagwas quickly accompanied by the appearance on the internet of “memes”, graphic montages of sometimes dubious taste, showing for example the heroes of the film Barbie in front of a mushroom cloud. In Japan, the only country that was hit by the atomic weapon, protests from Internet users have multiplied in recent days while the two films are not yet in theaters. Just days before the 78th anniversary of the atomic bombings of Hiroshima and Nagasaki, which killed more than 210,000 people on August 6 and 9, 1945, the hashtag #NoBarbenheimer has spread, symbol of the excitement aroused.

The controversy went up a notch following the official American account of the film Barbie on social media seemed to encourage the Barbenheimer phenomenon by responding to one of the memes with these words: “It’s going to be a memorable summer“. The post, which appears to have since been deleted, even prompted a dismayed comment from the Japanese division of Warner Bros., the film’s producer, on Monday. Barbie.

«We find the inconsiderate reaction extremely regrettable.from Barbie’s official account, reads this statement posted on the film’s Japanese account, adding, “We take this situation very seriously and demand an appropriate response from US Headquarters.» from studies. «How dare you (…) make fun of this unacceptable meme?“, had replied in English under this message a Japanese Internet user, adding: “You should visit the Peace Memorial Park in Hiroshima and learn what happened there. It is one of the most serious crimes once morest humanity».

«We Japanese will never forget that summer“Reacted another Internet user, attaching the photograph of burnt children’s clothes found in the rubble of the atomic bomb. The film Barbie will be released in Japan on August 11. On the other hand, Oppenheimer does not yet have a release date in the archipelago, where Western films often arrive several months following their release.

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