Thai Rice Development and Export Promotion: Strategies for Global Competitiveness and Market Expansion

2024-02-01 10:19:00

However, the guidelines for selling rice to trading partners The price of Thai rice is higher than the price of rice from other exporting countries. Because of high production costs Thailand must accelerate the competitiveness of Thai rice in the world market. By developing rice varieties that have high yields per rai. To reduce the cost of using fertilizer and insect extermination

“If Thailand does not focus on development and improvement in such matters It will ultimately put Thailand at a disadvantage in the rice trade competition in the world market,” Mr. Ronarong said.

Mr. Ronarong Poolpipat said that the Department of Foreign Trade Ready to work with relevant agencies Both the public and private sectors including the Thai Rice Exporters Association To promote and push the export of Thai rice according to the policy of Mr. Phumtham Wechayachai, Deputy Prime Minister and Minister of Commerce, to “maintain the existing market Adding new markets” for exporting abroad There will be events in 2024, such as organizing the Thailand Rice Convention (TRC) 2024 in May 2024, which is a large conference where experts in the world rice trade meet to exchange information on the world rice market situation and Negotiate business with each other

There will also be a TRC traveling event to provide information on rice demand trends in the world market to rice farmers. To encourage farmers to produce rice that meets market demand even more.

In addition, the Department plans to travel to strengthen relations. and expand the rice market with South Africa, Hong Kong, Japan, Singapore, Malaysia and the Philippines. which is the most important rice market in Thailand, including negotiations for rice trading on a state-to-state (G to G) basis with the governments of Indonesia and China, as well as other countries that wish to purchase rice in the G to G format, as well as Participating in important trade fairs and organizing the Thai Rice Roadshow to promote Thai rice in the Chinese market.

In 2023, the export volume reached 8.76 million tons, valued at 178,136 million baht (approximately 5,144 million dollars. If compared to 2022, it was found that the export volume increased 13.62% while the export value increased 28.43%.

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