“THAI Airways and THAI Smile” join hands with TAT to continue to attract tourists from India to Thailand by raising 7 routes to penetrate potential cities, expected following April to stimulate the economy and tourism. Confident that the amount of travel is at least 1.3 thousand people per month.
9 Apr 2022 – Mr. Napintorn Srisanpang, Deputy Minister of Tourism and Sports Witness the signing of the Letter of Intent-LOI between the Tourism Authority of Thailand (TAT), Thai Airways International and THAI Smile Airways Company Limited, stating that the Indian market is a potential market. large in the South Asia region both the number, size, market size and potential spenders Many tourism-driven economies also want to rely on India’s market share as their primary target.
For the signing of this cooperation This is a good opportunity for aggressive marketing following the agreement on the Air Travel Bubble Arrangement between the two countries. It is confident that it will be the driving factor for success in driving the recovery of the Indian market to grow back in the Indian tourist market. It is considered a tourist market that is important to Thai tourism. According to statistics, in 2019, 1,995,516 tourists from India entered Thailand, an increase of 24.85%, generating revenue of more than 86,372.01 million baht, an increase of 27.45%, indicating that India is a potential market. in high growth It is expected that following the upcoming cooperation between Thai Airways, THAI Smile and TAT, the Indian market will recover following a slowdown from the impact of COVID-19.
Mr. Suwatana Sibunruang, Acting Chief Executive Officer of Thai Airways International Public Company Limited (THAI), revealed that at present, many countries have begun to relax their international travel measures. Passengers have more travel needs. to promote Thai tourism And to stimulate the country’s economy to be driven, THAI, THAI Smile and TAT jointly signed a letter of intent. to strategize and carry out marketing activities To promote the tourism experience of the Indian market together
“Thai Airways and THAI Smile will organize joint promotion activities and special privileges for tourists on the aforementioned routes. Organizing activities to promote Thai tourism with target groups such as leisure travel groups wedding group golfers group visiting relatives, etc., as well as exchanging relevant information within the tourism industry. as information for further upgrading and developing tourism,” said Mr. Suwanna.
The number of passengers in the Indian market in 2019 is approximately 1.9 million, generating more than 8,500 million baht in revenue for Thai Airways. This collaboration is expected to help stimulate the economy and Thai tourism business. After being severely affected by the COVID-19 epidemic situation in the past 2 years, recover and expand effectively.
However, at present, Thai Airways and Thai Smile Airways to fly routes between India to Thailand As follows: 1. The route to – back Bangkok – New Delhi Operates 14 flights a week. 2. Routes – back to Bangkok – Mumbai. Operates 7 flights a week. 3. Routes – back to Bangkok – Chennai operates 7 flights per week Operates 7 flights a week. 5. Routes – back to Bangkok – Kolkata. operates 7 flights a week (operated by Thai Smile Airways Starting from April 11, 2022 onwards) 6. The route – to Bangkok – Phuket – Mumbai. operates 7 flights a week (operated by Thai Smile Airways starting from April 10, 2022 onwards)
In addition to cooperation in the said Indian market route Thai Airways has also opened international routes. In the summer schedule 2022, more than 34 routes cover Asia, Europe and Australia. Passengers can travel connecting flights to various cities. comfortably with Thai Smile Airways and partner airlines, as well as to consider increasing the number of flights to accommodate the travel of tourists which is expected to tend to increase further in the future according to the government’s policy
Mr. Non Klinta, Chief Commercial Officer, Thai Airways International Company Limited, said that the overall number of passengers in the Indian market traveling through Thai Airways and THAI Smile Airways found that at this time began to recover continuously Especially the Bangkok-Phuket-Mumbai route has a high passenger capacity (cabin factor) of 80-90%. It is expected to be the starting point for the recovery of international passengers.
Mr. Thanet Petchsuwan, Deputy Governor for Marketing Asia and the South Pacific. TAT further disclosed its approach to promoting the Indian market that In line with the 2022 Thai tourism stimulus campaign “Visit Thailand Year 2022”, TAT will focus on promoting the Indian market. By focusing on the target group of quality tourists, special interest groups with high spending.
However, if assessed from the cabin factor of THAI and THAI Smile from April this year onwards Thailand is expected to be able to bring at least 13,000 Indian tourists per month, not including travelers from other airlines. And it is expected to rise to 80,000 people per month when the situation returns to normal.
