TF1 Morning Show Director Discusses Strategy and Competition in Exclusive Interview with The Parisian

2023-12-10 09:01:00

The Director of Information for the TF1 group spoke in the columns of “Parisien” this Sunday, December 10, 2023.

A very informative interview to read today in “The Parisian“. It is in this daily that Thierry Thuillier chose to speak on “Hello! The TF1 morning show, the show that will be presented Bruce Toussaint from 7 a.m. to 9:30 a.m., from January 8, 2024.

“’Télématin’ is a very solid event”

During this interview, journalist Benoît Daragon asked: “You poach two columnists from “Télématin” (Maud Descamps and Vincent Valinducq) and one from “Maternelles” (Benjamin Muller). Are you looking to destabilize France 2, the big leader at that time?“. To which the Director of Information of the TF1 group responded frankly: “We did not ask them. More than 50 people wishing to develop their careers have been welcomed since the project was announced at the end of September. Our morning show will not destabilize “Télématin”, which is a very solid meeting. We want to install it over time.

In the paper of “Parisien”, Thierry Thuillier was also asked regarding the twelve columnists who will accompany Bruce Toussaint every morning, like Christophe Beaugrand, Karima Charni, Adrien Gindre, Hélène Mannarino, and even Ange Noiret. “We chose personalities who correspond to that of Bruce Toussaint and the tone we want to give to this morning. It will be enveloping, I was going to say caring. And it will not be forbidden to laugh, quite the contrary, as we saw this week during the filming of the pilot“, did he declare.

Read also : “Good morning !” : TF1 unveils the list of 12 columnists who will accompany Bruce Toussaint on his morning show from January 8, 2024

Finally, the strong man of information TF1 returned to the difference between the editorial line of “Hello!” and that of LCI’s morning show. He did not fail to specify: “The two mornings will be complementary. That of LCI will remain very newsy, with a lot of politics and international issues. That of TF1 will be what we call a welcome morning, with a significant presence of culture, health, daily life, etc. It will also have a strong local dimension because we will mobilize around twenty people in our 11 regional offices to report on current events throughout the territory.

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