Xiaomi tag: New Bluetooth Tracker Set to Challenge Tile adn AirTag
Table of Contents
- 1. Xiaomi tag: New Bluetooth Tracker Set to Challenge Tile adn AirTag
- 2. Xiaomi Enters the Tracking Market
- 3. How the Xiaomi Tag works
- 4. Battery Life and Pricing
- 5. Release Timing and Potential Bundles
- 6. the Future of Item tracking
- 7. Does the Xiaomi Tag Tracker have Ultra‑Wideband (UWB) support?
- 8. Xiaomi Tag Tracker Unveiled: $21,Bluetooth 5.4 & NFC, No UWB
- 9. Core Features & Specifications
- 10. How it effectively works: Bluetooth & NFC Synergy
- 11. What’s Missing: The Absence of UWB
- 12. Xiaomi Life App: The central Hub
- 13. benefits of Choosing the Xiaomi Tag Tracker
- 14. Practical Tips for Maximizing Tracker Effectiveness
Published February 12, 2026
Xiaomi Enters the Tracking Market
Tech giant Xiaomi has Officially unveiled its long-awaited Bluetooth tracker, the Xiaomi tag. The device, already available for listing in European markets, aims to compete with established players like Apple’s AirTag and Tile, offering a cost-effective solution for locating misplaced items. The new Tag leverages both Bluetooth and Near Field Communication (NFC) technologies for broad compatibility.
How the Xiaomi Tag works
The Xiaomi Tag is designed to work seamlessly with both Apple’s “Find My” network and Google’s “Find My Hub” services. This dual compatibility broadens its appeal to users of both iOS and Android devices,ensuring a wider potential customer base. The device utilizes Bluetooth 5.4 for short-range tracking, and NFC allows for identification via compatible smartphones.
However, the initial release won’t feature Ultra-Wideband (UWB) technology, a feature found in the Apple AirTag that enables precise location finding. Xiaomi has indicated plans for a UWB-equipped version in the future, though a specific release date remains unconfirmed.
Battery Life and Pricing
Xiaomi is prioritizing long battery life for the Tag, utilizing a standard CR2032 battery. The company claims a battery lifespan of up to one year, reducing the frequency of replacements for users. Pricing details released by Xiaomi France show a single unit will retail for approximately 17.99 euros (around $21 USD), while a four-pack is priced at 59.99 euros (approximately $71 USD).
| feature | Specification |
|---|---|
| Connectivity | Bluetooth 5.4, NFC |
| Battery Type | CR2032 |
| Battery Life | Up to 1 Year |
| UWB Support | Not in initial release |
| Single Unit Price | €17.99 / ~$21 USD |
| Four-Pack Price | €59.99 / ~$71 USD |
Release Timing and Potential Bundles
Currently, Xiaomi France has not announced a specific release date for the Xiaomi Tag. However, speculation suggests it may be launched alongside the anticipated Xiaomi 17, Xiaomi 17 Ultra, Xiaomi Pad 8, and Xiaomi Pad 8 Pro devices at Mobile World Congress (MWC) 2026 in early March. This coordinated launch could offer consumers attractive bundle deals.
The Bluetooth tracker market has seen substantial growth in recent years, driven by increasing concerns about losing valuable possessions. According to a report by Statista, the global Bluetooth tracker market is projected to reach $4.5 billion by 2027, highlighting the meaningful prospect for Xiaomi.
the Future of Item tracking
The Xiaomi Tag’s entry into the market promises increased competition and possibly lower prices for consumers. The absence of UWB in the initial version may be a drawback for some, but the device’s compatibility with both major mobile ecosystems and its extended battery life are compelling advantages. As tracking technology evolves, we can expect to see further integration with smart home devices and more sophisticated features.
Will the Xiaomi Tag disrupt the established Bluetooth tracker market? And how crucial is UWB technology for the average consumer seeking a reliable tracking solution?
Does the Xiaomi Tag Tracker have Ultra‑Wideband (UWB) support?
Xiaomi Tag Tracker Unveiled: $21,Bluetooth 5.4 & NFC, No UWB
Xiaomi has officially entered the smart tracker arena with its new Xiaomi Tag Tracker, and it’s making waves with its aggressive pricing and feature set. Available for around $21, this tracker aims to compete directly with established players like Tile and Apple’s AirTag. Let’s dive into the specifics of what this new device offers, its strengths, and where it falls short.
Core Features & Specifications
The Xiaomi Tag tracker boasts a compelling combination of technologies, focusing on affordability and broad compatibility. Here’s a breakdown of the key specs:
* Connectivity: Bluetooth 5.4 – offering improved range and stability compared to older Bluetooth versions.
* NFC Integration: Built-in NFC allows for easy location sharing with compatible smartphones, even without a Bluetooth connection.
* Battery Life: Xiaomi claims a battery life of up to 8 months, powered by a CR2032 coin cell battery. This is a standard battery type, making replacements readily available.
* Dimensions & Weight: Compact and lightweight, designed to be easily attached to keys, luggage, or other valuables.Specific dimensions are 42.4 x 36.4 x 8.5mm, and it weighs just 9.1g.
* Water Resistance: IP67 rated,meaning it’s dust-tight and can withstand immersion in water up to 1 meter for 30 minutes.
* Price: Approximately $21 USD, positioning it as one of the most affordable smart trackers on the market.
How it effectively works: Bluetooth & NFC Synergy
The Xiaomi Tag Tracker leverages both Bluetooth and NFC technologies for location tracking.
- Bluetooth Tracking: When within Bluetooth range of your paired smartphone, the tracker will connect automatically. The Xiaomi Life app (required for setup and operation) will display the tracker’s last known location on a map.
- NFC Lost Mode: This is where the Xiaomi Tag Tracker differentiates itself. If you lose an item with the tag attached, you can activate “Lost Mode” within the app. Anyone with an NFC-enabled smartphone can then tap the tag to view your contact information (as you’ve provided it in the app), facilitating the return of your lost item. This works even if the finder doesn’t have the Xiaomi Life app installed.
- Crowd Find Network: Xiaomi is building a crowd find network, similar to Tile and AirTag. When another Xiaomi smartphone user comes within Bluetooth range of your lost tag, you’ll receive an anonymous location update. The larger the network, the more effective this feature becomes.
What’s Missing: The Absence of UWB
A notable omission from the Xiaomi Tag Tracker is Ultra-Wideband (UWB) technology. UWB offers precise location tracking, allowing you to pinpoint the exact location of an item within centimeters. Apple’s AirTag utilizes UWB, providing a “Precision Finding” feature that guides you directly to your lost item.
Without UWB, the Xiaomi Tag Tracker relies solely on Bluetooth and NFC for location services. This means you’ll get a general vicinity of the lost item, but not the pinpoint accuracy offered by UWB-equipped trackers. This is a key consideration for users who prioritize precise tracking.
Xiaomi Life App: The central Hub
The Xiaomi Life app is essential for setting up and managing your Xiaomi Tag Tracker.Through the app, you can:
* Pair and Manage Tags: Easily connect new tags to your account and rename them for easy identification (e.g., “Keys,” “Backpack,” “Luggage”).
* Activate Lost Mode: Quickly mark an item as lost and provide your contact information.
* View Location History: See the last known location of your tag on a map.
* Customize Settings: Adjust notification preferences and other settings.
* Firmware Updates: Receive and install firmware updates to ensure optimal performance.
benefits of Choosing the Xiaomi Tag Tracker
* Affordability: The $21 price point makes it a very accessible option, especially for those wanting to track multiple items.
* NFC Functionality: The NFC Lost Mode is a significant advantage, allowing anyone with an NFC-enabled smartphone to assist in returning your lost item.
* Long Battery Life: 8 months of battery life minimizes the need for frequent battery replacements.
* Cross-Platform Compatibility: Works with both Android and iOS devices.
* Growing Ecosystem: as Xiaomi’s smart home ecosystem expands,the tracker’s integration with other devices is highly likely to improve.
Practical Tips for Maximizing Tracker Effectiveness
* Secure Attachment: Ensure the tag is securely attached to the item you’re tracking. A loose tag is easily lost.
* Regular Battery Checks: While the battery life is long, periodically check the battery level in the Xiaomi life app.
* Update the App: Keep the Xiaomi Life app updated to benefit from the latest features and bug fixes.
* Utilize Lost Mode Proactively: Don’t wait until an item is definitively lost to activate Lost Mode.
