Nintendo and Swiss luxury watchmaker Tag Heuer may not seem like the most obvious collaborators. But the Tag Heuer Connected x Super Mario was a big hit, and now the duo are back with two new Nintendo-themed watches, this time inspired by the mythical plumber.
The limited edition Tag Heuer Formula 1 X Mario Kart is available in Chronograph and Chronograph Tourbillon variants, both combining the high-end watch design you expect from Tag Heuer with a host of Mario Kart references.
The Chronograph Edition, of which only 3,000 were made, features Mario’s M symbol engraved on the crown, with the Mario Kart logo inscribed on the polished black ceramic tachometer bezel. Look at the date window at 3 o’clock and you’ll notice that Mario Kart elements including Bullet Bill, Super Star and the trusty banana will regularly appear in place of the date. Practice ? Maybe not, but she looks great. The Chronograph Tourbillon watch will be even harder to find, with only 250 produced. Its slightly larger 45mm case is made of grade 5 titanium, with a finely brushed steel crown and pushers. As well as the same logo found on the chronograph, the rarest watch also features a gear wheel designed to resemble the rims of a racing car tire, while the tourbillon mechanism at 6 o’clock shows Mario in his kart spinning with a Blue Shell and Bullet Bill moving in rhythm (or chasing) behind him.
Both watches have a black calfskin strap with contrasting red stitching and lining and a custom embossed pattern. An M symbol also appears on the folding clasp (steel on the Chronograph and titanium on the Tourbillon) and each comes in a black box with a matching travel pouch.
These two Tag Heuer Formula 1 X Mario Kart Limited Edition watches will be available for purchase exclusively at Tag Heuer stores and on the brand’s website from October 20. Pricing has yet to be announced, but expect to break a few piggy banks if you want one…
