2023-08-01 19:04:00
AP Aug 1, 2023, 4:04 p.m. Read: 3 min.
This is the first time that a Super Bowl has had an alternate production for another network in the United States.
SpongeBob and the green slime will arrive at the Super Bowl.
The NFL and CBS Sports announced Tuesday that the Super Bowl of this season will have a presentation that revolves around the boys via Nickelodeon, marking the first time that a Super Bowl has alternate production for another chain.
CBS owns the rights to the Super Bowl LVIIIwhich will be held in Las Vegas he February 11, 2024.
Nickelodeon’s unmistakable green slime will be present at the NFL Super Bowl.Getty Images
“We are excited to partner with CBS Sports and Nickelodeon to present the first alternate broadcast of the Super Bowl“said the executive vice president of media of the NFL, Hans Schroeder, via communication. “Our previous broadcasts on Nickelodeon have been huge successes and created a new and different way to experience a game of the NFL. We are excited to bring that creativity to the Super Bowl 58 and give our fans another way to enjoy one of the most popular sporting events.”
This is the fourth campaign that CBS and Nickelodeon have partnered on, but the first time the partnership will do more than one broadcast. For the second year in a row, Nickelodeon will have a game on Christmas Day, when the Kansas City Chiefs welcome to Las Vegas Raiders.
The transmission of Super Bowl It will mark the third time that a postseason game in the NFL air on Nickelodeon. The network broadcast a match from the Wild Card Round during the 2020 and 2021 campaigns.
Nickelodeon’s presentations — featuring bright graphical packages with green slime on the end zone or SpongeBob between the posts on field goal attempts — have also garnered plenty of praise for their ability to present the basics of the game to an audience. younger audience, while staying focused on the action happening on the field to keep parents interested.
The first broadcast, which featured the New Orleans Saints facing the Chicago Bears in a duel of NFL Wild Card Round in 2020, it averaged 2.06 million fans. Last year’s Christmas Day meeting between the Denver Broncos y Los Angeles Rams averaged 906,000.
The beating of the Rams by 51-14 was most remembered for seeing Patricio Estrella, friend of SpongeBob, criticizing the quarterback of the Broncos, Russell Wilsonafter an interception.
“It’s not what I wanted to cook,” said Star, voiced by Bill Fagerbakke, after Wilson was intercepted by Bobby Wagner during the first period.
“We are incredibly proud to partner with CBS Sports and the NFL to bring Nick’s personality and unique visual sensibility to the Super Bowl“, described the CEO of Paramount Pictures and Nickelodeon, Brian Robbins, it’s a statement. “As we have shown with our previous coverage of Wild Card Round and Nickmas, combine the absolute excitement of the NFL With the creativity that can only come from the genius point of view, Nickelodeon creates a must-see event for kids and their families everywhere.”
Nickelodeon and CBS have not announced who will be in the broadcast box for this year’s games. Noah Eagle, “NFL Today” analyst Nate Burleson and Nick star Gabrielle Nevaeh Green have been in the box for the past three seasons.
The transmission of Super Bowl on Nickelodeon will also air in the UK, Australia and New Zealand on a delay.
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