2023-08-02 13:36:28
SpongeBob and Slimetime are coming to the Super Bowl.
The NFL and CBS Sports announced Tuesday that this season’s Super Bowl will have a kid-focused presentation on Nickelodeon, marking the first time the Super Bowl has had an alternate broadcast on another network.
CBS has the rights to Super Bowl 58, which will be played in Las Vegas on February 11, 2024.
“We are thrilled to partner with CBS Sports and Nickelodeon to present the first-ever alternate broadcast of the Super Bowl,” NFL Executive Vice President of Media Hans Schroeder said in a statement. “Our previous broadcasts on Nickelodeon have been huge successes and created a new and different way to experience an NFL game. We’re excited to bring that creativity to Super Bowl 58 and give our fans another way to enjoy one of the most popular sporting events in the world.”
This will be the fourth season that CBS and Nickelodeon have teamed up, but the first time that it will do more than one broadcast. For the second year in a row, Nickelodeon will have a Christmas game when the Kansas City Chiefs host the Las Vegas Raiders.
The Super Bowl telecast will mark the third time an NFL playoff game has aired on Nickelodeon. He had a wild card round game during the 2020 and 2021 seasons.
Nickelodeon’s introductions, which feature flashy graphics featuring slime-filled end zones or SpongeBob between the goal posts on field goal attempts, have also received much praise for their ability to introduce an age group. younger the basics of the game. but also focused on the action that happens on the field to keep parents interested.
The first broadcast, which featured the New Orleans Saints once morest the Chicago Bears in a 2020 NFC Wild Card Round game, averaged 2.06 million fans. Last season’s Christmas game between the Denver Broncos and Los Angeles Rams averaged 906,000.
The Rams’ 51-14 loss was best known for SpongeBob’s teammate Patricio Estrella (Patrick Star), who roasted Broncos quarterback Russell Wilson following an interception.
“That’s not what he wanted to cook,” Star, who is voiced by Bill Fagerbakke, said following Wilson was intercepted by Bobby Wagner in the first quarter.
“We are incredibly proud to partner with CBS Sports and the NFL to bring Nick’s unique visual sensibility and personality to the Super Bowl,” Brian Robbins, CDO of Paramount Pictures and Nickelodeon, said in a statement. “As we’ve shown with our previous zeitgeist-breaking coverage of Wild Card and Nickmas, combining the sheer thrill of NFL action with the creativity that can only come from Nickelodeon’s cool point of view makes it a a must-see event for kids and families everywhere.”
Nickelodeon and CBS have not announced who will be part of the team for this season’s games. Noah Eagle, “NFL Today” analyst Nate Burleson and Nick star Gabrielle Nevaeh Green have been in the booth for the past three seasons.
Nickelodeon’s Super Bowl broadcast will also air in the UK, Australia and New Zealand on a delayed basis.
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