2023-10-20 16:39:03
Luisa Lafuarie Cabal is the owner of Luisa Desserts. Credits: Chimba Emprender.
Luisa Lafaurie, daughter of María Fernanda Cabal and José Félix Lafuarie It started billing seriously 2 months ago ($200 million per month). A viral video regarding the complaint regarding the copy of the carrot milkshake in Juan Valdez popularized Luisa Postres’ business.
“In 2020 I wrote a dream, which was the goal of selling $200 million pesos a month and I had created a lot of strategies and things and everything and today, 3 years later, I just fulfilled it, that is, September we closed with that, the year The whole thing has been horrible,” said Luisa on the Chimba Emprender program.
Luisa Lafuarie Cabal is the owner of Luisa Desserts. Credits: Chimba Emprender.
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Luisa Lafuarie thought regarding closing Luisa Desserts
Although many think that starting a business is easy, even if she is the daughter of millionaire Senator Cabal, Luisa Desserts was struggling because the business was barely enough to maintain payroll and operating costs.
Working 16 hours a day, for 3 years, the entrepreneur wanted to throw in the towel, until the viral video exploded on social networks, being the daughter of Cabal, one of the senators most questioned by Colombians, Petrism indirectly helped her in her success by replicating and releasing comedies regarding Luisa Desserts..
“For me, I think this year was very decisive, I said ‘either this year we grow or we close’ I’m 30 years old, I’ve also been busting for a long time, generally it’s 16 hours a day that I’m even doing things and I turned 30 and it was like ‘Hey, energy doesn’t last forever,’ you know, and there are other things in life that are also important, like relationships, friends, and I said, ‘either this pod grows or I close‘And well it grew, the controversy helped me,’ Luisa added.
Cabal’s daughter highlights that it has not been easy and that her main objective is to support herself.
“The objective now is to maintain it and the other objective is that one thing is sales, now the costs, that there is money left at the end of the month, that is another thing that entrepreneurs sort of forget how to think and that is profitability. Okay, very cool goal you set for how much you sell, but how profitable you are.
I’m staying because God is great, but I finished closing the second store right now in July, I’m taking off the costs.
I told Kelly that she is my right-hand director of operations, I told her ‘Kelly, I see abundance following July, I see it’ and the controversy that was the best thing that might have happened to me, but no, in the first six months they were tenacious and last year too.”
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