Blessed are the players who want to get a bargain in the game sale. Except for the Halloween sale with a short duration of a few days, Steam used to be the focus of the four major sale events of summer, autumn, winter and Chinese New Year, but the Lunar New Year special time period It is also short, so Valve decided to officially add the “Spring Sale”.
Starting in calendar year 2023, Steam will replace the Lunar New Year Sale with a Spring Sale as one of four major seasonal deals, according to Valve respondsthe Lunar New Year sale is to celebrate the large number of game developers and customers joining from Hong Kong, Taiwan, China and South Korea, but in recent years it has continued to receive comments that the Lunar New Year is often too close to the December festive sale period.
Since many publishers still use custom discounting tools to offer game specials around the Lunar New Year, Valve thought it would be better to have a longer period between the two big Steam sitewide seasonal sales.
At the same time, the time of the next three large-scale sales will be announced in the official announcement. It should be noted that the date of the announcement in Chinese may be overseas time, so the actual sales event in Taiwan should be held in the early morning of the next day.
- Fall Sale: November 22-November 29
- Winter Sale: December 22-January 5
- Spring Sale: March 16-23
