2023-08-09 22:00:00
An executive from Sony gave yet another indication that we should not see very impressive results in the sales of “iPhones 15” — at least, not this semester. Corroborating the prediction of the Apple that sales of its main product in the third fiscal quarter of 2023 should not largely exceed those of the second, the Japanese company is betting on a recovery of the smartphone market only for next year.
According to the Bloombergthe statement was given by Sony’s senior finance manager, Sadahiko Hayakawa, during the company’s latest earnings call. According to him, the recovery of the smartphone market in China post-pandemic is slower than expected, in addition to market conditions in the United States are worsening – which indicates that the sector will still bleed for a few months on end before returning to its “normal” level.
“We expected that the smartphone market would start to recover in the second half of this fiscal year, but now we don’t expect that to happen until at least the next year”, said the executive of the company, which is the main supplier of sensors for modern smartphone camera lenses—including those on iPhones.
Sony’s expectations around the smartphone market, by the way, are precisely due to its large participation in the lucrative sensor market. In the financial event, the company reported growth in revenue, but credited it to the electronic games and entertainment sectors – markets in which the company also has a large share.
Apple is aware
During the audio conference to comment on Apple’s fiscal 2023 second quarter results, the company’s Chief Financial Officer (CFO), Luke Mastershad already warned of a stagnation in the sale of iPhones.
“We expect our annual revenue performance for the September quarter (Fiscal 3rd quarter) to be similar to the June quarter (Fiscal 2nd quarter), assuming the macroeconomic outlook does not deteriorate from what we are projecting today for the current quarter,” he said. him on the occasion.
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