Published on 09/11/2024 20:55
Reading time: 1min – video: 3min Video games: the smartphone, the first console for the French Video games: the smartphone, the first console for the French (France 2)
The video game market is worth 6 billion euros. All generations combined, it is smartphone games that are boosting the industry. 56% of French people prefer their phone to play.
Leaving the office, two colleagues take out their phones. Aged 27 and 25, they grew up with video games but no longer have time to play it. The laptop has replaced the console. Like them, 56% of players play on mobile. Some creative studios have understood this well, like Madbox. On the phone, players take three seconds to decide whether or not to download a game. To generate earnings from these free games, the studio uses bonuses that it sells to players and advertising.
In a dedicated living room, the console is the star. But some franchises are available on mobile. “Today, the video game market is worth 6.1 billion euros and the mobile part is around 1.5 billion euros”explains James Rebours, director of the Leisure Software Publishers Union. 95% of children aged 6 to 17 play games, many potential future buyers for the video game industry.
Watch the full report in the video above
Ah, welcome, welcome, ladies and gentlemen! Settle in, grab your smartphones—or should I say, your very first console! Yes, you heard that right! In the age of 6 billion euros worth of video games, it seems that the real MVP is your pocket-sized playing device: the smartphone. Who knew a device that can also summon a taxi, order food, and occasionally remind you to call your mother could become the cornerstone of gaming? Brilliant!
Now, apparently, 56% of the French prefer slapping those touchscreens instead of indulging in the dopamine hits from actual consoles. And why not? I mean, have you ever tried to squeeze a console into your pocket? It’s as awkward as fitting a giraffe into a Mini Cooper!
The article mentions two bright-eyed colleagues who dashed out of the office to engage in some good ol’ fashioned smartphone gaming. I can just picture it: “I can’t wait to go home and finally finish Granny’s Farm Adventure! No time for consoles; I’ve got a high score to beat ON THE BUS!” Of course, in their defense, when you work in an office, the only console you’re left with is the coffee machine binge!
Then we have the brilliant minds at Madbox, who figured out that folks take a mere three seconds to decide if they want to download a game! Talk about a short attention span! It’s like trying to catch someone’s eye in a bar; if your opening line isn’t catchy in a split second, you’re back to scrolling through Tinder!
Oh, and look who’s cashing in on this speedy decision-making—every free-to-play game plastered with ads strong-arming you to buy in-game bonuses! It’s economics 101, folks: make it free, but ensure they’ll end up emptying their wallets like a kid in a candy store who just got their allowance!
And speaking of children, 95% of kiddos aged 6 to 17 are gaming. Yes, that’s right—a future generation of gamers, some of whom will likely possess more gaming knowledge than their parents ever did! My word—imagine explaining to your six-year-old that back in your day, you had to blow on the cartridge just to get it to work! “Dad, were you even a gamer, or did you just serve as a walking dust buster?”
At the end of it all, this delightful article reminds us that as the world changes, so do our gaming habits—and what a change it’s been! If you’ve got a smartphone, congratulations! You’re the proud owner of a gaming console that fits right in your pocket. Just don’t forget to avoid the urge to play while attempting to cross the street!
So, here’s to smartphone gaming, the envy of couches everywhere, making the gaming world more accessible—just try not to let it replace actual social interaction. No one wants to be that person who attends family gatherings but only interacts through bloody screen time! Thank you!
The video game market in France has reached an impressive value of 6.1 billion euros. Among all generations, it is notably smartphone games that are significantly driving growth in the industry. A remarkable 56% of the French population now prefers their mobile devices for gaming over traditional consoles.
Leaving the office after a long day, two colleagues, aged 27 and 25, pull out their smartphones to unwind. Having grown up in the era of video games, they now find that their busy schedules leave little time for console gaming. In today’s fast-paced world, the laptop has effectively replaced the classic console experience. This shift in preference is reflected in the fact that 56% of gamers are now turning to their mobile devices. Creative studios, like Madbox, have adeptly recognized this trend. Research shows that mobile gamers make split-second decisions, taking just three seconds to determine whether to download a game. To capitalize on this, studios utilize strategies such as selling in-game bonuses and employing targeted advertising to generate revenue from free games.
In living rooms dedicated to gaming, traditional consoles command attention as the centerpiece of entertainment. However, a variety of popular franchises can also be accessed through mobile platforms. “Today, the video game market is worth 6.1 billion euros and the mobile segment amounts to around 1.5 billion euros,” explains James Rebours, the director of the Leisure Software Publishers Union. It is noteworthy that 95% of children aged 6 to 17 engage with video games, representing a substantial pool of potential future buyers for the ever-evolving video game industry.
Watch the full report in the video above
Gaming statistics worldwide
Video game landscape is undergoing a remarkable transformation, with smartphones rising as the favored platform for players of all ages. The statistics are staggering: the industry is valued at a whopping 6 billion euros, with over half of the French population opting to game on their mobile devices. The convenience and portability of smartphones have revolutionized how we engage with video games, making it easier to enjoy a quick session while waiting for the bus or during a lunch break.
As highlighted in the article, even young professionals who grew up with traditional gaming consoles now find themselves gravitating towards mobile gaming, as time constraints make it challenging to commit to longer gaming sessions on dedicated platforms. Companies like Madbox have tapped into this mobile gaming boom by strategically designing free-to-play games that leverage in-game purchases and advertisements to generate revenue.
With 95% of children aged 6 to 17 gaming, it’s clear that the future of the gaming industry lies in mobile platforms. Children today may possess a broader understanding of gaming than their parents, who may fondly recall the days of slotting cartridges into consoles. The evolution of technology has indeed redefined the gaming experience, shifting away from stationary entertainment to a more accessible and interactive format that fits in our pockets.
smartphones have transformed from communication devices into versatile gaming consoles, accommodating the fast-paced lifestyle of modern players. As we look ahead, one can only ponder what the future holds for the gaming industry—will virtual reality or augmented reality become the next big thing? Regardless, smartphone gaming has undoubtedly carved out its prominent place in the video game market, and the trend shows no signs of slowing down. So, next time you pick up your phone for a quick game, remember you’re part of a larger gaming revolution!
