This week marks the start of Black Friday. Amazon, Fnac, Cdiscount or Darty are in the running. Some offers are already online, we have sorted for this Monday.
In France, Black Friday is not just limited to the last Friday of November. E-commerce sites spread this operation over time to allow everyone to save money. Roughly speaking, French Black Friday is held over a period of 2 to 3 weeks. Several players have already unveiled offers for this event.
Below, you have the link to discover the flash sales on Amazon ahead of the famous Black Friday. Further down this page, we’ve made a small list with great deals for this Tuesday. They will be updated over time to show you the nuggets not to miss.
Black Friday is historically an American operation which was later expanded internationally with Amazon. The latter is none other than the leading e-merchant in France with a market share that is double that of Cdiscount. Behind this merchant from Bordeaux, we find the Fnac Darty group. All these actors participate in Black Friday during the week.
In recent years, general e-merchants are no longer the only ones to play on Black Friday. Live brands offer discounts through their official store. This is the case for many software publishers such as the world leader in antivirus Bitdefender, the champion of VPNs, NordVPN, or Intego. Online banking and Boursorama Banque are also on the upswing.
Everyone’s getting into Black Friday
While sales and French Days lose popularity every year, Black Friday continues to grow. It must be said that it takes place at a strategic moment of the year: a few weeks before Christmas, the French are making their gifts. It is therefore a good way to save 30 to 50% on your shopping cart. Sometimes it can go up to -80% on certain brands that are less popular.
Black Friday on Amazon officially runs from Friday, November 18 to 28, 2022. That said, the merchant platform is running flash sales every day during the month of November. Other e-commerce players are also active, such as the giants AliExpress, Fnac and Cdiscount, which hit hard for Single Day. This ended on Saturday. This Tuesday is the starting signal for Black Friday offers.
Why did Black Friday overtake the winter sales? Amazon and its counterparts have made it a more upscale event. It’s not destocking and selling at a loss like during sales, but rather offers on premium products. Admittedly, the discount percentages are lower, but this concerns products that are in vogue and that sell very well.
During an operation like Black Friday, we can expect discounts on products such as recent iPhones, sometimes very high-end computers, consoles or even electronic devices from the biggest brands. It’s not just limited to computers and electronics. There are offers on all product categories, from cooking to DIY and culture.
This is precisely what makes Black Friday so popular on Amazon and elsewhere. Everyone can find gifts to treat themselves, or to please. However, there are not infinite quantities of it, so you have to hurry to make deals. Amazon for example then gives you 30 days to change your mind and return your purchases.
Amazon pushes this operation in France
In France, Black Friday has established itself as an unmissable event. This operation takes place in physical stores and on the internet. Moreover, a majority of the turnover is generated in physical stores and not on the web. However, Amazon is still associated with this operation. It was he who largely contributed to his success in France.
If Black Friday is the biggest commercial event in France, Amazon has since invented its own operation: Prime Day. The latter is even more important in terms of income and it takes place during July. That said, the cake is much bigger if we take into account all the players in e-commerce. Cdiscount and Fnac Darty have every intention of positioning themselves on this operation.
Officially, Black Friday takes place on November 25. Amazon starts it on November 18, however, and it will maintain its offers for 10 days. That said, as of yesterday, it just started a new phase with flash sales on many very popular products. We therefore advise you to take a tour of the site to discover the latest news and get an idea of the savings that can be made. In our selection available above, there are also other offers from other partners who are already active on Black Friday.
To see the Black Friday offers, it’s here:
What you need to know regarding our good plans
This content is brought to you by the experts at 01net.
The editorial staff did not participate in the production of this content. 01net is likely to receive compensation when one of the readers makes a purchase via the links included in this article. The prices mentioned in this article are subject to change very quickly.
