After two years due to the pandemic, shopping day back in all the malls in the country. The stores of various brands will offer their customers discounts of up to 60% of their products on September 24 and 25.
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“In this edition, visitors will be able to find discounts of up to 60% on different products. We are focused on providing a different shopping experience, so you will find various activities, such as raffles, workshops, games for adults and children. We want families to be able to enjoy these two days to the fullest“, said Carlos Neuhaus, executive president of the Association of Shopping Centers of Peru (Accep).
With this campaign, shopping centers across the country expect to receive 7% more visitors compared to the last shopping daywhich was held in 2019, before the COVID-19 pandemic.
“This year we hope to have more visitor traffic, always guaranteeing all sanitary and biosafety measures.“, accurate.
They reinvent themselves
He recalled that during the pandemic, a large part of the stores installed in shopping centers were forced to close, and the businesses that managed to remain standing were seriously affected by the lack of income. However, making one more effort, today stores across the country join the Shopping Day to continue increasing the flow of customers.
“This initiative aims to attract more visitors to boost sales, especially from small and medium-sized businesses, which have been hit hard by the restrictions that occurred during the pandemic.Neuhaus said.
He added that they also want to motivate people who do not visit shopping centers or who do so very rarely to visit establishments, this through promotions and offering a different shopping experience with different activities.
This year, the shopping day is renewed and the strategy will be to create an experience that connects with the buyer, generating novel interactions and surprising families. Thus, for both days, children’s shows, painted faces, prize roulettes, workshops for children, concerts, among other activities, have been prepared.