2023-05-16 01:16:00
“Wow, you can buy a lot of novel intangible cultural and creative products and local specialties here, and you can also use coupons, which is great.” Liang Jia, a citizen of Xi’an, placed an order with his mobile phone and bought it at Shaanxi Cultural Tourism Huimin Mall I bought the long-awaited Miss Tumbler toys, clock tower night lights and other cultural and creative products. After using the coupons, they are much cheaper. I am very happy.
Shaanxi Cultural Tourism Huimin Mall is an online platform for cultural tourism promotion, exhibition and sales created by the Provincial Department of Culture and Tourism relying on the province’s rich cultural tourism resources and growing cultural and creative industries. During the “May 1st” holiday, the Shaanxi Cultural Tourism Huimin platform issued 10,000 Huimin cards, launched special coupons for cultural performances and tourist attractions, and benefited people with a subsidy of more than 5.42 million yuan, allowing the general public to share the high-quality development of cultural tourism At the same time, it helps the development of cultural tourism enterprises.
Since the beginning of this year, the Provincial Department of Culture and Tourism has solidly promoted various tasks in optimizing the business environment, reducing links, optimizing processes, strengthening supervision, and increasing convenience. The business environment of the province’s cultural tourism market has been continuously optimized.
Continue to deepen the reform of “decentralization, management and service”, and continuously improve the efficiency of work. The Provincial Department of Culture and Tourism has formulated the “Shaanxi Provincial Department of Culture and Tourism’s Implementation Plan for Promoting Business Environment Breakthrough Years” to solidly promote the management of item lists, classification reforms, and government affairs disclosure to further stimulate the vitality of business entities. Established a dynamic adjustment system for the list, and organized a new round of sorting out and improving the list of powers and responsibilities. After the adjustment, the Provincial Department of Culture and Tourism has a total of 52 powers and responsibilities. Promote inclusive and prudent supervision, formulate the “Shaanxi Provincial Cultural and Tourism Field Inclusive and Prudent Supervision and Law Enforcement List”, clarify 4 items that will not be punished and 5 items that will be punished lightly, so as to stimulate the vitality of the cultural and tourism market.
Implement the “Implementation Plan for Deeply Promoting Cross-Departmental Comprehensive Supervision”, give full play to the role of the provincial cultural market management leading group, print and distribute the “Implementation Opinions on Further Improving the Comprehensive Law Enforcement Operation Mechanism in the Cultural Market”, and establish a A collaborative working mechanism with division of labor and close cooperation.
Promote the reduction of operating costs for business entities. The Provincial Department of Culture and Tourism has continuously optimized the examination and approval service, reducing 70 items in 14 categories of application materials, and reducing the time limit for the approval of 10 licensing items from 20 working days to 7 working days; canceling the total number of Internet access service business premises and layout requirements; Implement the reform of the “information and commitment system” for travel agency business licenses; strengthen the disclosure of government affairs for licensing matters, compile administrative licensing process flow charts, and publicize approval procedures, acceptance conditions, processing standards, processing progress, etc. There is no difference in the acceptance of the same licensing item.
Actively promote the effective implementation of policies that benefit enterprises and the people, and continuously optimize the “soft environment” for cultural, tourism and business. The Provincial Department of Culture and Tourism has strengthened policy support, regularly carried out the service activities of “sending policies, solving problems, and doing practical things” to help enterprises, and conducted field research and visits to 30 key projects to coordinate and solve problems.
Strengthen financial subsidies. The Provincial Department of Culture and Tourism arranged a special fund of 168 million yuan for provincial tourism development to support travel agencies, tourism performances, 4A-level tourist attractions and star-rated tourist hotels, etc.; arranged a special fund of 30 million yuan to subsidize cultural and tourism enterprises in Xi’an; develop travel agencies The pilot project of quality guarantee deposit insurance temporarily refunded 70.018 million yuan of deposits for 474 travel agencies; actively built a bank-enterprise docking platform and raised 4.294 billion yuan for enterprises.
Innovate interim and ex-post supervision, and continuously build a long-term mechanism for optimizing the business environment; strengthen credit construction, promote the establishment of an industry credit system, organize and carry out “unreasonable low-priced tourism” case-by-case training activities, and maintain market order. (Reporter: Li Wei）
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