Women’s lingerie shops are getting sexy for Valentine’s Day and it’s true that offering underwear to the one you love is always popular.
This time around, it might be more quirky than cliché with the new collection that underwear brand Savage x Fenty has released for February 14th.
Rihanna’s label has always wanted to be a precursor and even a trendsetter. Its women’s lingerie is totally inclusive, as Fenty’s runway shows show. It has also integrated into its range a line for women affected by breast cancer.
As Valentine’s Day approaches, the brand now intends to listen to men and represent them in what they also want: more sexy and conquering underwear than yet another cotton boxer-short or a printed american boxer shorts.
The men’s collection for V-Day includes tiny briefs, a bright red harness, transparent mesh tops, but also tight shorts and loose satin boxers with hearts on them.
“I want to work with men of all sizes and colors. When it comes to inclusion, too little attention is paid to men. They also need to feel represented“, she explains regarding her collection.
With this line, Savage x Fenty goes once morest three stereotypes: the one who would like very sexy male underwear to be worn mainly by gay men on the one hand and on the other, that men in general do not not interested in what they wear to please. Finally, with this collection which brings together a wide variety of models, the brand offers men the possibility of feeling comfortable in their body… in their underwear. All for regarding thirty euros per piece. With significant sales in recent days.
On social networks, many fans have expressed their satisfaction with the audacity of the Barbadian. “Victoria’s Secret would never do that“, even exclaimed one of them. So, all of them in alluring underwear for next Monday? Or not…
