2023-09-28 20:14:10
The sun is rising in Oran, Algeria, and the early risers have smiles on their faces: finally, a Starbucks has opened on the corner. Happy, they shared the news on social media, without suspecting that they were in fact promoting a “fake” Starbucks, which quickly closed its doors, as quickly as it opened.
At the microphone of Yasmine Abdelfadel, via QUB radio, Me Chanel Alepin returns to this strange situation to say the least.
“We must not think that someone who claims [être] a franchisee and who does a marketing campaign around that is not going to get caught by Starbucks! They did their homework,” underlined the lawyer specializing in franchise and intellectual property law.
The “almost” cafe finally closed its doors on Tuesday, following allegations against its owner. On social networks, Selim Haffar claims that he had received authorization from the big bosses to open a franchise in Algeria.
According to him, the director of Starbucks even communicated to him the company’s “secret” recipes, allowing him to pay for his license once the establishment became profitable.
Obviously, Starbucks denied these comments and affirmed on X that it had never opened establishments in Algeria, putting an end to the rumors.
Although Starbucks has not confirmed that it has taken legal action, the owner of the “fake” franchise faces serious charges.
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