Samsung Unveils New Soundbars and Proprietary 3D Audio at CES 2025
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Samsung is gearing up to make a splash at CES 2025 with a range of new soundbars designed to elevate home entertainment experiences. The company is introducing the HW-QS700F, a versatile soundbar that can be placed on a shelf, TV stand, or mounted flat on a wall. This adaptability is enhanced by a built-in gyro sensor that automatically optimizes sound based on its placement.
The HW-QS700F promises crisp and clear audio, reminiscent of the flagship Q990F. While a brief demo hinted at impressive sound quality, a full review is needed to truly assess its performance. samsung’s reputation for clarity is evident, and the included redesigned subwoofer promises ample bass.
AI-Powered Sound Enhancement
Taking audio immersion to the next level, Samsung is integrating AI into its soundbar technology. In 2025, two new features, Active Voice Amplifier Pro and Q-Symphony Pro, will leverage artificial intelligence to enhance dialogue clarity and analyze sound in conjunction with a Samsung TV’s processor. Q-Symphony Pro will also be available on the new B-series soundbars, the HW-B750F and HW-B650F.
Eclipsa Audio: Samsung’s Proprietary 3D Sound Experience
Samsung is making waves with its new 3D audio platform, eclipsa Audio, developed in collaboration with google. Details are still emerging, but Samsung has confirmed that its 2025 TVs and soundbars will support this innovative technology. Eclipsa Audio allows content creators to precisely adjust sound data and location for a truly immersive spatial audio experience. Samsung is positioning Eclipsa Audio as a competitor to Dolby atmos.
The company plans to enable creators to upload videos with Eclipsa Audio to YouTube later this year, though wider platform support is yet to be announced. This initiative indicates Samsung’s commitment to fostering a robust ecosystem for their 3D audio standard.
A History of Innovation in Audio Technology
Samsung first announced plans to develop 3D spatial audio in 2023 when it collaborated with Google on Immersive Audio model and Formats (IAMF). IAMF has been adopted by the Alliance for Open Media (AOM), a consortium that includes industry giants like Amazon, Apple, and Netflix. This strategic partnership highlights Samsung’s commitment to open standards and collaborative innovation in the audio realm. It’s certainly worth noting that Samsung has previously opted for HDR10+ over Dolby Vision for its TVs, suggesting a preference for developing its own technologies.
Pricing and availability for the new soundbar models remain under wraps. More information is expected closer to their launch. For context, the Q990D is priced at $2,000, including a subwoofer and rear speakers, while standalone soundbars like Sony’s Bar 9 retail for around $1,400.
What are the key features of Samsung’s new HW-QS700F soundbar?
Archyde Exclusive interview: A Deep Dive into Samsung’s New Soundbars with Audio Expert Dr. Emily Carter
By [your Name],News Editor at Archyde
As Samsung unveils its latest innovations at CES 2025,including the groundbreaking HW-QS700F soundbar,we sat down with Dr. Emily Carter, a renowned audio engineer and consultant, to discuss the implications of these advancements for home entertainment. Dr. Carter has over 15 years of experience in sound technology and has worked with leading brands to refine audio experiences.
Archyde: Dr. Carter, thank you for joining us. Samsung’s HW-QS700F soundbar is making waves at CES 2025. What are your initial impressions of this new product?
Dr.Emily Carter: Thank you for having me. The HW-QS700F is a interesting addition to Samsung’s lineup. What stands out immediately is its versatility—it can be placed on a shelf, TV stand, or mounted flat on a wall. This adaptability, combined with the built-in gyro sensor, is a game-changer. The sensor automatically optimizes sound based on placement, which ensures consistent audio quality nonetheless of how the user sets it up.
Archyde: How does the HW-QS700F compare to Samsung’s flagship Q990F?
Dr.Carter: From what we’ve seen so far, the QS700F seems to deliver audio quality that’s reminiscent of the Q990F, which is extraordinary given its more compact design. The Q990F has been a benchmark for premium soundbars, offering immersive 3D audio and deep bass. The QS700F appears to bring some of that flagship-level performance into a more accessible form factor. However, I’d reserve final judgment until we can conduct a full review and test it in various environments.
Archyde: Samsung is emphasizing the gyro sensor as a key feature. How critically important is this technology in the context of home audio?
Dr. Carter: The gyro sensor is a clever innovation. Traditionally, soundbars are designed with a specific orientation in mind, and their performance can suffer if they’re placed differently. The gyro sensor eliminates this issue by dynamically adjusting the audio output based on the soundbar’s position. This is especially useful for consumers who may not have the ideal setup or who want flexibility in their home theater arrangements. It’s a step toward making high-quality audio more user-friendly.
Archyde: What challenges do you foresee with the HW-QS700F, and how might samsung address them?
Dr. Carter: One potential challenge is ensuring that the gyro sensor’s adjustments are seamless and accurate in all scenarios. for example, if the soundbar is placed in a corner or near reflective surfaces, the sensor must account for these variables to maintain optimal sound quality. Additionally,while the QS700F promises crisp and clear audio,it’s essential to see how it performs with different types of content—movies,music,and gaming—across various room sizes. Samsung will need to ensure that the soundbar’s algorithms are robust enough to handle these diverse use cases.
Archyde: Looking ahead, how do you think Samsung’s innovations will shape the future of home audio?
Dr. Carter: Samsung is clearly pushing the boundaries of what’s possible with soundbars. By integrating advanced features like the gyro sensor and proprietary 3D audio technology,they’re making high-quality audio more accessible and adaptable. This trend aligns with the growing demand for immersive home entertainment experiences. I expect we’ll see more brands adopting similar technologies, but Samsung’s early investment in these innovations gives them a competitive edge.
Archyde: Thank you, Dr. Carter, for your insights. We look forward to seeing how the HW-QS700F performs in real-world settings.
Dr. Carter: Thank you. It’s an exciting time for audio technology, and I’m eager to see how consumers respond to these advancements.
Stay tuned to Archyde for more updates from CES 2025 and in-depth reviews of the latest tech innovations.
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