Samsung Electronics to introduce ‘Samsung Electronics Membership Plan’ in connection with e-food hall

For customers who purchase Samsung Electronics products such as bespoke home appliances, Neo QLED, and Galaxy

Samsung Electronics is introducing the ‘Samsung Electronics Membership Plan’ that provides innovative customer experiences and rich benefits in connection with the ‘Samsung.com e-food hall’. (Photo=Samsung Electronics)

Samsung Electronics will introduce the ‘Samsung Electronics Membership Plan’ on the 3rd in conjunction with the ‘Samsung.com e-food hall’ to provide consumers with a variety of benefits closely related to their lives.

You can sign up for the Samsung Electronics membership plan at the Samsung.com e-food hall, and it is a program that provides benefits worth up to KRW 720,000 for 3 years if you purchase more than a certain amount of food each month with your affiliate card.

The feature of this program is that the subscription target and benefits have been greatly expanded from the ‘My Cuker Plan Membership’ prepared for buyers of the new concept multi-cooking appliance ‘Bespoke Cuker’ to products such as home appliances, TVs, and mobile devices.

▲ Bespoke home appliances such as refrigerators, ovens, air conditioners, cordless vacuums, washing machines and dryers ▲ Latest TVs such as Neo QLED, The Serif, and The Freestyle ▲ Purchase Galaxy devices such as the Galaxy Z Fold 4 and Z Flip 4, and enter the product serial number ( You can sign up by entering your Serial Number). Customers who have already purchased the product can use the same program as long as they have purchased it within the last 6 months.

For example, if you purchase a bespoke refrigerator and sign up for a Samsung Electronics membership plan, you can easily purchase kimchi, pork, and instant rice that you usually eat at the Samsung.com e-food hall and receive monthly discounts.

The Samsung Electronics membership plan includes the ’65 Plan’, which provides discounts of 20,000 won per month for up to 720,000 won for 36 months when purchasing more than 65,000 won per month at e-food halls, and 155,000 won per month for purchases of 39,000 won or more. You can choose from the ’39 plan’, where you can receive benefits of up to 360,000 won for 24 months by 1,000 won each.

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Samsung Electronics planned the e-food hall to provide a smarter lifestyle through the connection between home appliances and different industries. It provides a one-stop shopping experience where you can conveniently purchase not only products such as bespoke refrigerators and cookers, but also various fresh foods and Scancook foods that are easily cooked by just scanning a barcode in one place.

With the launch of Samsung Electronics’ membership plan service, a curation function that provides customized products from 21 major food brands has been added, enabling e-food halls to provide a smarter experience to consumers.

Meanwhile, to commemorate the launch of the Samsung Electronics membership plan, Samsung Electronics plans to hold various events until the end of the year, such as selling exclusive products and special products.

Hwang Tae-hwan, vice president of Samsung Electronics Korea, said, “We want to achieve innovation in customer experience by establishing an ecosystem that can support consumers’ diverse lifestyles, centering on Samsung Electronics’ home appliances. We will continue to expand partnerships between various industries such as devices, services, and contents for healthcare in the future.”

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