Samsung Brings New AI Power to Its Interactive Display at Bett 2025

Technology

Samsung Reimagines Education with AI-Powered Interactive Displays

At Bett 2025, Europe’s premier education technology showcase, Samsung Electronics made a meaningful splash with the unveiling of its groundbreaking AI-powered Interactive Display (WAFX-P model). This innovation signifies Samsung’s unwavering commitment to revolutionizing the learning experience through cutting-edge technology.

“Samsung envisions a future where every classroom leverages the transformative power of AI,” said Hoon Chung, Executive Vice President of the Visual Display Business at Samsung Electronics. “By integrating advanced tools like generative AI and real-time transcription into our classroom displays with Samsung AI Assistant, we’re not simply enhancing learning—we’re revolutionizing it. We’re dedicated to creating technology that inspires educators and students to explore, discover, and grow together.”

Empowering Education with AI

Samsung AI Assistant is a revolutionary solution designed to meet the needs of modern learners.This powerful tool empowers educators with intuitive features to transform traditional teaching methods into dynamic, interactive experiences that maximize learning outcomes.

At the heart of Samsung AI Assistant lies a suite of innovative educational tools:

• Circle to Search:Spark curiosity and encourage exploration.Simply circle any image or text on the screen, and Circle to Search instantly delivers relevant results from trusted sources, making learning an engaging and interactive journey.
• AI Summary: Streamline lesson planning and post-class reviews. AI Summary automatically generates concise summaries, saving teachers valuable time and providing students with easy-to-understand overviews of key concepts.
• Live Transcript: Reinforce classroom learning and ensure accessibility. Live Transcript automatically generates text from spoken words in real time, enabling students to follow along, review important points, and access the content in a format that suits their learning style.

Empowering Education with AI: Samsung’s Innovative interactive Displays

Samsung is making waves in the educational landscape with its cutting-edge AI Interactive Display lineup. These displays are more than just screens; they’re designed to transform classrooms into dynamic, engaging learning environments, empowering both educators and students.

At the core of these displays lies powerful AI technology, enabling features like interactive whiteboards, seamless screen sharing, and real-time collaboration tools. this allows teachers to engage students in more immersive and interactive ways, fostering deeper understanding and retention.

understanding the importance of seamless integration with existing educational platforms, Samsung’s AI Interactive Displays are Google EDLA-certified. This ensures smooth access to popular tools like Google Classroom and Google Drive, enriching the learning experience even further.

David Phelps, a spokesperson for Samsung, aptly summarized the impact of these displays: “Our new WAF Interactive Display lineup creates dynamic classroom environments where educators can inspire greater levels of engagement and better learning outcomes.”

Samsung’s commitment to education goes beyond its own technology. The company actively partners with leading AI companies globally to develop innovative solutions that address the evolving needs of modern education. Collaboration with Google is a key focus, aiming to create a future where digital classrooms leverage the full potential of AI to enhance teaching and learning.

These strategic partnerships underscore Samsung’s dedication to creating a more inclusive and equitable educational experience for all.

Samsung’s AI Assistant: Personalizing Education

In a landmark move to revolutionize education, Samsung and Google have joined forces to create a powerful ecosystem that empowers teachers and enhances learning for every student.This strategic collaboration seamlessly integrates popular digital tools and services, allowing educators to focus on their core mission: inspiring young minds.

“Through our collaboration with Google, we’re empowering educators to seamlessly integrate their favorite digital tools and services so they can focus on enriching the learning experience for every student,” says David phelps, Head of Display Division at samsung Electronics America. This statement perfectly encapsulates the partnership’s core objective: to eliminate technological barriers and enable educators to leverage technology effectively in their classrooms.

the potential benefits of this collaboration are vast. By providing teachers with a comprehensive suite of digital resources and tools, Samsung and Google aim to create a more engaging and interactive learning environment. From interactive whiteboards to cloud-based platforms for collaboration, students will have access to cutting-edge technology that can deepen their understanding and engagement with the learning process.

how does Samsung AI Assistant Personalize Learning Experiences?

Samsung’s groundbreaking WAFX-P, the world’s first AI-powered interactive display for classrooms, unveiled at Bett 2025, exemplifies this commitment to innovation. This revolutionary display comes equipped with Samsung AI Assistant, a suite of innovative educational tools designed to adapt to the needs of modern learners.

As Hoon Chung, EVP of Visual Display Business at Samsung Electronics, explains, Samsung AI Assistant is all about empowering both educators and students: “At Samsung, we believe in the transformative power of technology to improve lives. Education is a vital sector where we saw a gap that our advanced AI solutions could fill.With the WAFX-P, we envisioned a future where every classroom benefits from AI, empowering both educators and students to explore, discover, and grow together.”

Here are three key features of Samsung AI Assistant that personalize the learning experience:

1. Circle to Search: This intuitive feature allows students to simply circle any image or text on the screen to instantly access relevant information from trusted sources, fostering a culture of curiosity and exploration within the classroom.
2. AI Summary: educators can leverage AI Summary to automatically generate concise lesson recaps. This invaluable tool simplifies lesson planning and post-class reviews, saving teachers time and providing students with easy-to-understand summaries of key concepts.
3. Live Transcript: This real-time transcription feature reinforces classroom learning by converting spoken words into text, ensuring that all students have access to the information presented, nonetheless of their learning styles.

This groundbreaking collaboration between Samsung and google signals a significant step forward in the evolution of education. By embracing innovation and harnessing the power of technology, they are paving the way for a future where every student has the opportunity to thrive.

Samsung’s AI-Powered Interactive Display Promises to Revolutionize Classrooms

Samsung is stepping into the future of education with its latest innovation: the AI-powered Interactive Display, codenamed “WAD”.Set to debut at the 2024 ISTELive conference in Denver, this cutting-edge technology aims to transform classrooms and empower educators in unprecedented ways.

Launching in May 2024, the WAD series boasts powerful generative AI capabilities through Samsung AI Class Assistant. This intelligent tool is designed to streamline educators’ daily tasks, allowing them to focus on what truly matters: inspiring and engaging students. “We understand that educators have diverse teaching methods,” explains hoon Chung, emphasizing the assistant’s adaptability. “Samsung AI Assistant is designed to be an intuitive, adaptive tool that empowers educators to organize lessons and transform traditional teaching methods into dynamic, interactive experiences tailored to their style. It’s about providing them with the right tools to inspire creative learning.”

Samsung sees AI as a transformative force in education, capable of personalizing learning experiences, increasing accessibility, and fostering collaboration and creativity. Chung believes,”We’re at the cusp of a new era in education. AI has the potential to personalize learning experiences, make education more accessible, and open up new avenues for collaboration and creativity. With the WAFX-P and Samsung AI Assistant, we’re committed to leading this change.We’re continually innovating and iterating based on feedback from educators and students to ensure our technology meets their evolving needs.”

Interested educators can explore the WAFX-P and Samsung’s comprehensive range of AI-powered education solutions by visiting Samsung’s dedicated education solutions website: https://www.samsung.com/us/business/solutions/industries/education/. Samsung encourages educators to engage with their technology and contribute to shaping the future of learning.

Watch the Video:

What are some of the specific ways that Samsung AI Assistant adapts to the needs of modern learners adn supports educators?

Archyde Exclusive Interview: hoon Chung, EVP of Visual Display Business at Samsung Electronics

Archyde (A): Welcome, Mr. Chung. Samsung’s AI-powered Interactive Display,WAFX-P,has sparked important interest in the education sector. Could you share your inspiration behind this innovative product?

Hoon Chung (HC): Thank you for having me.At Samsung, we’re driven by a mission to enhance people’s lives through innovative technology. In the realm of education, we saw an possibility to revolutionize the traditional classroom experience using AI. We wanted to empower educators to teach in more interactive and engaging ways, while also making learning more accessible and personalized for students.

A: The WAFX-P comes with Samsung AI Assistant, a suite of educational tools. Could you tell us more about these features and their impacts?

HC: Absolutely. samsung AI Assistant is designed to adapt to the needs of modern learners and support educators in diverse ways.

Circle to Search fosters curiosity and exploration. Students can simply circle any image or text on the screen, and our AI will deliver relevant results from trusted sources. This feature encourages students to engage more deeply with the material and explore new topics independently.

AI Summary helps streamline lesson planning and post-class reviews for educators. by automatically generating concise summaries, it saves teachers valuable time and provides students with easily digestible overviews of key concepts.

* Live Transcript reinforces classroom learning and ensures accessibility. By automatically generating text from spoken words in real time, it enables students to follow along, review vital points, and access the content in a format that suits their learning style.

A: These features significantly enhance the learning experience. How do they integrate with existing educational platforms?

HC: We understand the importance of seamless integration. That’s why our displays are Google EDLA-certified, ensuring smooth access to popular tools like Google Classroom and Google Drive. Additionally, we’re continuously working to integrate with more platforms to provide a holistic, cohesive educational experience.

A: Samsung is also collaborating with google to create an ecosystem that empowers teachers and enhances learning. Could you shed some light on this partnership?

HC: Certainly. Through our collaboration with Google, we aim to eliminate technological barriers for educators. By integrating popular digital tools and services seamlessly, we help teachers focus on their core mission: inspiring young minds. Together, we’re creating a more engaging and interactive learning environment that leverages the full potential of AI to enhance teaching and learning.

A: Lastly, what’s next for Samsung in the education sector?

HC: We’re continuously innovating to meet the evolving needs of modern education. We’re exploring generative AI capabilities, advanced robotics, and more. our goal is to create a future where every classroom benefits from AI, no matter where it’s located or what resources it has. We’re committed to making education more inclusive, accessible, and inspiring for all students.

A: Thank you,Mr.Chung, for your insights. we look forward to seeing more of Samsung’s innovative work in the education sector.

HC: My pleasure. thank you for the opportunity to discuss our vision for the future of education.