2023-07-13 07:53:24
The former Mercedes-Benz RUS, now called MB RUS, has introduced a new logo. The company continues to sell and service Mercedes, as well as carry out warranty repairs
There are no references to the three-pointed star in the new logo, but a certain recognizability of the corporate identity is preserved in the color schemes. The bet is made on a concise font.
Source: MB RUS
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Mercedes-Benz AG ceased operations on the Russian market on April 24, 2023. JSC “Mercedes-Benz RUS” passed from the control of the Germans into the ownership of the company “Avtodom”, changed its name to JSC “MB RUS” and announced the start of rebranding.
The new logo and corporate identity symbolize the continuity of the old quality standards. It is emphasized that MB RUS JSC is “the leading expert on the Mercedes-Benz brand in Russia thanks to its almost 30 years of distribution experience and a team of professionals.”
The company will continue to carry out sales and a full range of warranty and service maintenance of Mercedes-Benz vehicles through a retail network of sales and service centers. The salons offer a wide range of models, including new items.
In the absence of a branded warranty from the automaker, the cars are provided with a federal warranty from MB RUS with the possibility of servicing from partners throughout the country.
The main activity of the company remains the Mercedes-Benz brand, but in parallel, MB RUS develops activities in the field of commercial vehicles, being a distributor of Forland equipment, as well as the Foton Toano model (analogous to Gazelle).
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