Reducing pint size could save thousands of lives, British researchers say

2024-09-25 17:18:06

British researchers believe that the pint is too big. They conducted an experiment in bars where they served pints two-thirds full. What do you think, is a pint too big?

Tl;dr

British researchers are proposing to reduce the size of pints. The experiment in bars reduced alcohol consumption by 9.7%. This measure could be put in place to prevent risks linked to alcohol.

Pint size reduction: a preventative measure against alcohol-related harm

Reducing the size of a pint of beer could help prevent the risks associated with excessive alcohol consumption, according to a study by researchers at the University of Cambridge. The idea, although controversial, is the result of an experiment conducted in British bars.

A significant experiment

In these establishments, the traditional 568ml pints have been replaced by two-thirds pints. The result? A 9.7% decrease in alcohol consumptionContrary to expectations, customers did not order more glasses to compensate for the reduced portion. This observation led the researchers to consider implementing such a measure in public health policies.

The ravages of alcohol

“Alcohol consumption contributes to premature mortality and preventable morbidity, causing millions of deaths each year worldwide and ranking fifth among the 20 risk factors for the global burden of disease.” recall the authors of the study. In France, the figures are just as worrying: 41,000 deaths each year are linked to excessive alcohol consumption.

One measure among others

Pint size reduction is not the only measure being considered to combat excessive alcohol consumption. Other proposals include regulating the minimum price of bottles per unit of alcohol. This initiative, like the pint size reduction, could help save thousands of lives.

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