Redefining Relations: CD Projekt’s Journey to Redemption and the Phantom Liberty Expansion

2023-06-27 11:35:08

CD Projekt hopes the story expansion will prove just how much better things are going in the studio. “id”:1916953,”type”:”num”,”link”:”https://dtf.ru/gameindustry/1916953-nam-nuzhno-ispravit-otnosheniya-s-igrokami-cdpr- o-provalnom-zapuske-cyberpunk-2077-phantom-liberty-i-budushchem”,”gtm”:””,”prevCount”:null,”count”:209,”isAuthorized”:false “id”:1916953 ,”type”:1,”typeStr”:”content”,”showTitle”:false,”initialState”:”isActive”:false,”gtm”:”” “id”:1916953,”gtm” :null 4456 views Portal GamesIndustry.biz published an interview with Michal Platkow-Gilewski, CD Projekt RED Vice President for PR and Communications. The manager recalled the failed launch of Cyberpunk 2077 and spoke about the studio’s expectations from the Phantom Liberty story add-on. We chose the main thing from the conversation. On the launch of Cyberpunk 2077 and fan relations, Platkow-Gilewski notes that prior to the release of Cyberpunk 2077, the studio’s relationship with fans was excellent. And he is not talking about the peak of hype for the game before the release, but about the period a couple of years before that. For him personally, it was the best time in the studio. However, after the release of the game, “the fairy tale ended”. The studio had to not only reconsider the approach to work, but also think about how to fix relations with the fans. Platkow-Gilewski believes that one of the reasons for the problems is that the developers could not cope with the pressure that arose against the backdrop of high public interest in Cyberpunk 2077. The time after the release was difficult. But I knew that the people in the studio and the gamers were the same. We just need to fix the relationship with the players. The only thing we can do is give them what we can. There is a feeling that the team will soon succeed, and hopefully this will be a new beginning for everyone. Michal Platkow-Gilewski, CD Projekt RED The developers of Cyberpunk 2077 knew from the start that they didn’t want to abandon the game. They planned not only to make an expansion, but also to improve key aspects of the game. For example, perks and a skill tree will be redone in it, as well as the police system will be reworked from scratch. Platkov-Gilewski is looking forward to players getting to know Phantom Liberty and giving their opinion on the expansion. About the changes in CD Projekt RED After the release of Cyberpunk 2077, it turned out that there were constant crunches in CDPR. Platkow-Gilewski notes that the team could not change the workflow during the production of the game: the developers had to have time to release it by the announced release date. However, after the release, according to him, CDPR immediately began to think about how to change the approach to work. The studio has grown significantly, and the main task was to learn how to work in large groups in which each employee hears everyone. The situation with Cyberpunk 2077 turned out to be a wake-up call. We said, let’s rebuild, change the structure, rethink the approach and draw conclusions. But it’s not easy. You can’t decide to do things differently from tomorrow. This is a process that will likely take a long time. But I can already see that the company works differently. Nobody wants to repeat the mistakes of the past. Michal Platkow-Gilewski, CD Projekt RED employee CDPR has a department that monitors working conditions, including recycling. It is important to the management of the studio that employees have a healthy balance between work and personal life. In addition, CDPR learned how to work remotely after the COVID-19 pandemic. Employees miss their colleagues working from home, Platkov-Gilewski said, but all developers have the same access to project information and digital tools. About Phantom Liberty and the future CD Projekt RED still doesn’t share the approach of many other studios that release small DLC for a fee. The developers call Phantom Liberty an expansion with a lot of new content, so it will have to be purchased separately. CDPR chose Idris Elba as one of the key characters in the expansion, as the actor has a “James Bond vibe”. Phantom Liberty is called a spy thriller, and Elba looks very appropriate in this setting. Platkow-Gilewski also answered the question of whether CD Projekt is working on too many projects. There are currently two Witcher games in development, a sequel to Cyberpunk 2077 and a new IP. According to him, all games are at different stages of production, and the studio’s management sets priorities. We often discuss the most important issues: what is most important now, or what we want to achieve. And our discussions are really healthy. It’s easy to spread our energies across multiple projects, but we’re constantly talking and checking in on each other. I think we know what to do. Michal Platkow-Gilewski, CD Projekt RED At the end of the interview, Platkow-Gilewski noted that criticism of Cyberpunk 2077 made the developers “roll up their sleeves” and work to improve the game. However, he believes that the state of the game at release was not as dire as it seemed from the outside. In fact, I believe that Cyberpunk 2077 was better on release than it seemed to the public: even the first reviews were positive. But then it became fashionable to scold the game. We very quickly descended from the princes to the mud. And it was a tough moment. Michal Platkow-Gilewski, CD Projekt RED The developers hope that Phantom Liberty will show how things have changed in the studio. The add-on is scheduled for release on September 26 for PC, PS5 and Xbox Series. “This is more of a complete overhaul of the game, rather than the usual DLC” – the main thing from the preview of Cyberpunk 2077: Phantom Liberty
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