Ready-to-wear brand Benson & Cherry takes part in the 2023 Tour de Corse historique

2023-10-04 12:26:12

A common passion links Romain Dumas and Benson and Cherry, that of motorsport. The three-time winner of the 24 Hours of Le Mans is taking part in the 23rd edition of the Tour de Corse historique from October 7 to 14. His Porsche 911 RS 3.0, specially created for the occasion by RDLimited, will proudly display the logo of the French ready-to-wear brand. In addition, Benson & Cherry will dress the driver’s team with a unique range of clothing.

Benson & Cherry was born from an idea, that of creating a line of comfortable, elegant and authentic men’s clothing, with a more responsible perspective and at a fair price. In order to make its contribution to the legendary race, the brand organizes several events ahead of the competition. Like the car exhibition from September 29 to October 1 at the Furiani shopping center, accompanied by a signing session.

Benson & Cherry was created within a small family business in the Paris region in 2009 and draws its inspiration from the world of motor sports and legendary races. It dresses enthusiasts with a strong character and a love of authenticity by offering a complete wardrobe made up of t-shirts, shorts, sweaters, etc. including sneakers and accessories.

The race on the Isle of Beauty, known for its demanding and unique courses, therefore appeared obvious for the French brand. Porto-Vecchio, Borgo, Calvi and even Propriano are on the program for the Tour de Corse historique 2023. The five days of competition in the four corners of Corsica take place in a unique atmosphere between competitors, spectators and residents of the towns crossed, on a unique route of more than 1000 km, made up of 18 special stages on closed roads, i.e. 380 km timed alternating with 620 km of links

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