2024-09-21 19:21:24
Qatar Airways becomes the official airline partner of the UEFA Champions League
Qatar Airways has announced a new partnership with the UEFA Champions League, an agreement that runs until 2030, further solidifying its mission to bring people together through the power of sport. The Skytrax World’s Best Airline in 2024 builds on its successful sponsorship of UEFA EURO 2020 and 2024 with a deal that includes sponsorship rights for the UEFA Super Cup, UEFA Youth League and UEFA Futsal Champions League.
Qatar Airways strengthens its presence in Europe building on the success of previous partnerships with UEFA EURO 2020™ and UEFA EURO 2024™
Known for delivering thrilling competitions and showcasing top-class athletes, the UEFA Champions League attracts millions of football fans around the world each season. The tournament not only represents the pinnacle of European club football, but also values of excellence, perseverance and international unity – principles that connect deeply with Qatar Airways’ mission and values.
Qatar Airways currently serves over 50 European destinations from its home base at Doha’s Hamad International Airport – voted the World’s Best Airport by Skytrax in 2024. This new partnership reinforces the airline’s dedication to providing world-class service to football fans in Europe and around the world.
Qatar Duty Free Suite (photo release)
The agreement extends to Qatar Duty Free, Hamad International Airport and Qatar Airways Privilege Club
To celebrate the agreement, Qatar Airways Privilege Club will offer UEFA Champions League fans discounts of up to 12% on airfares, as well as exclusive ticket promotions. Fans will also have access to exclusive offers and tailored travel solutions, such as UEFA Champions League travel packages, designed to celebrate the spirit of sport while providing exclusive experiences for fans around the world.
Qatar Airways Group CEO Badr Mohammed Al-Meer said: “We are thrilled to join forces with UEFA. As the Official Airline Partner of the UEFA Champions League, Qatar Airways is dedicated to transporting thousands of fans to this renowned competition.
Our partnership with the UEFA Champions League not only strengthens our connection to Europe, but also perfectly aligns with our vision of fostering unity and celebrating excellence. This partnership underlines our commitment to connecting people around the world through our network of over 170 destinations, while supporting this remarkable competition.”
UEFA President Aleksander Čeferin said: “Qatar Airways and UEFA are united by their passion for sport and global business excellence. This shared commitment is the foundation of our long-standing partnership as we strive to provide football fans around the world with exceptional experiences. We are delighted to expand our partnership to a new level as we embark on a new era of the UEFA Champions League.”
Check out the video of Kaká being a pilot:
Qatar Airways has released a special campaign video featuring Brazilian football legend Kaká as a pilot and making a special announcement to passengers on board. In the video, English football legend Rio Ferdinand enjoys the airline’s Qsuite Business Class, while Fabrizio Romano, one of the world’s leading football journalists, exclaims his famous line, “Here we go!”. The airline’s cabin crew add a touch of class to the star-studded campaign, which also features appearances from Paris Saint-Germain women’s football star Sakina Karchaoui and renowned football content creator OussiFooty.
Qatar Airways’ sponsorship portfolio now includes the pinnacle of international and club football competitions, with partnerships spanning FIFA, UEFA and the AFC. This unprecedented level of engagement demonstrates Qatar Airways’ commitment to the world of football.
Another of the Company’s strategic partnerships
The partnership also allows the national airline of the State of Qatar to expand its presence in the European region by showcasing its brand at UEFA Champions League matches throughout the season. This dedication to sports fans is also reflected in its extensive portfolio of sports partnerships.
The national airline of the State of Qatar is the Official Airline Partner of FIFA, CONCACAF, AFC, Paris-Saint Germain (PSG), Internazionale de Milano, The Royal Challengers Bangalore (RCB), Formula 1®, MotoGP, the IRONMAN Triathlon Series, the United Rugby Championship (URC) and European Professional Club Rugby (EPCR), the French Rugby Team – Section Paloise, the British and Irish Lions Tour of Australia 2025, the Brooklyn Nets NBA Basketball Team, and numerous other disciplines including Australian rules football, equestrianism, kitesurfing, motorsport, padel tennis, squash and tennis.
About Qatar
An award-winning airline, Qatar Airways won the “World’s Best Business Class” award for the tenth time at the 2023 World Airline Awards, administered by international air transport rating organization Skytrax.
The airline is synonymous with excellence, also taking home the award for Best Airline in the Middle East, World’s Best Business Class Lounge and World’s Best Business Class Dining Lounge at the prestigious awards held during the 2023 Paris Air Show.
The airline is also an unprecedented winner of the “World’s Best Airline” award as voted by Skytrax, having won it 7 times (2011, 2012, 2015, 2017, 2019, 2021 and 2022). As a leader in industry innovation and digital adoption, Qatar Airways was recently named the world’s best airline website by the World Travel Tech Awards.
Qatar Airways was the first airline in the Middle East to be certified to the highest level of the IATA Environmental Assessment (IEnvA) programme, based on recognised environmental management system principles (such as ISO 14001). As an inaugural signatory to the Buckingham Palace Declaration in March 2016, it became the first airline globally to be certified to the industry standard for preventing illegal wildlife trafficking in aviation.
Qatar Airways currently flies to nearly 170 destinations worldwide, connecting via its Doha hub, Hamad International Airport – the ‘World’s Best Airport’ as voted by Skytrax in 2021, 2022 and 2024. In 2024, Hamad International Airport was also awarded the ‘Best Airport in the Middle East’ award for 10 consecutive years, as well as the ‘World’s Best Shopping Airport’ award for the second year running.
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