PUMA to Outfit All Portugal Football Teams From 2025
Football powerhouse Portugal has signed a long-term partnership agreement with global sportswear brand PUMA. Beginning in 2025, PUMA will outfit all of the Portuguese Football Federation’s (FPF) teams, including men’s, women’s, youth, and futsal, beach soccer, and esports teams.
A History Marked by Success and Style
Known for their captivating style of play, Portugal has achieved remarkable success on the international stage, capturing the UEFA European Championship in 2016 and etching their names in football history. The Federación Portuguesa de Futebol boasts the largest social media following among all national football associations globally.
“Signing on with top national teams is a priority for us in football. We are truly delighted that a phenomenal
team like Portugal is joining the PUMA family. Given the massive global following Portugal has, and with this team possessing
huge potential for the future, we. are eager to collaborate with them as we look ahead to major
tournaments like the 2026 World Cup,” said Arne Freundt, CEO, PUMA.
For PUMA, entering into this partnership presents another chapter in its rich history with Portuguese football. In the 1960s, PUMA partnered with legendary player Eusébio , nicknamed “O Rei” (“The King”),
designing the iconic PUMA KING football boots for him.
“What drew us to PUMA was its unique ability to connect with fans and its talent for bringing to light the individual stories of the
teams they work with. We’re excited to collaborate on launching an energetic line of products that will resonate with our
teams and fans globally,” said Fernando Gomes, President, FPF.
PUMA will unveil its new line of products in early 2025, outlining the creative direction of this exciting new creative partnership.
Global Recognition and Community Engagement
As synonymous with global success, PUMA is one of the world’s premier sports brands. The company, dedicated to designing, developing, marketing, and selling a wide range of footwear, apparel, and accessories, has
impacted the world of sports and culture for over 70 years, continuously striving to create products that empower the world’s most talented athletes.
“PUMA trapsiness , offering high-performance or sport-inspired everyday wear across a variety
of categories like football, running, training, basketball, golf, and motorsport. Collaborating with renowned designers and brands, PUMA successfully integrates sports into street culture and availability worldwide. Their product range in
more than 120 countries and regions
and employs over 16,000 people worldwide. Its headquarters are located in Herzogenaurach.
What are the benefits of PUMA partnering with the Portuguese Football Federation?
## PUMA to Outfit All Portugal Football Teams From 2025
**(Introductory Music)**
**Host:** Welcome back to the show! Today’s big news in the world of football is a major partnership announcement. Starting in 2025, global sportswear brand PUMA will be outfitting all of Portugal’s national football teams, men’s, women’s, youth, and even their esports squad. Joining us to discuss this exciting development is [Guest Name], a football analyst and commentator. Welcome to the show!
**Guest:** Thanks for having me! I’m thrilled to be here and discuss this partnership.
**Host:** So, Portugal is known for its captivating style of play and has had significant success on the international stage, including winning the UEFA European Championship in 2016. How does this partnership with PUMA benefit both sides?
**Guest:** This is a win-win situation, really. For PUMA, it’s a chance to align their brand with a team known for excellence and style. Portugal boasts the largest social media following among national football associations, giving PUMA a massive global platform.
**[1](https://www.instagram.com/hypebeast/p/DC5VSzqPn_-)**
As for Portugal, they’ll be sporting top-of-the-line sportswear designed with performance and innovation in mind. PUMA’s commitment to developing cutting-edge athletic wear can definitely give them an edge on the field.
**Host:** What are your thoughts on PUMA’s focus on outfitting all national teams, not just the men’s side?
**Guest:** It’s fantastic to see that commitment. Expanding the partnership to include women’s, youth, futsal, beach soccer, and esports teams highlights PUMA’s recognition of the growth and importance of these areas within the sport. It’s a forward-thinking move that benefits everyone involved.
**Host:** This partnership signals a significant shift in the football landscape. What kind of impact do you anticipate it will have going forward?
**Guest:** This could set a new standard for partnerships in football. It emphasizes the importance of inclusivity, innovation, and global reach. We might see more brands follow suit, investing in not just the top men’s teams but also recognizing the potential and power of the broader football community.
**Host:** Well, we certainly look forward to seeing PUMA gear on the Portuguese teams in 2025. Thank you so much for your insights, [Guest Name].
**(Outro Music)**
